I saw this new line in Ulta and had to try it. Unfortunately, they were out of the shampoo, so I just got the conditioner. The smell at first sniff is really strong and a bit sickeningly sweet, but the more I smelled it, the more it grew on me. It's like pixie sticks smell. Anyway, it's a nice consistency, coats smoothly, rinses well and leaves hair very soft. The first day I used it, I noticed a difference in how my curls fell I didn't need as much product to control frizz. I am very impressed. Tigi's Catwalk Curls Rock is my current HG . . . but Foxy Curls may take its place on my shower shelf once I get my hands on the shampoo to try with this.