As an NC42 with full lips I've never plucked up the courage to wear a bright red lipstick until I was bullied by a friend to try Ruby Woo when I was at the MAC counter. It is the most stunning red lipstick I have ever seen, and whenever I wear it I get so many compliments! Its a bright red that works with all skin tones, I pair it with cherry liner so it doesn't bleed. Its eye-catching and a really true red. It is quite drying so I make sure my lips are hydrated well before applying. I will continue to repurchase this forever most likely. Don't bother looking for a dupe, invest in Ruby Woo, its the best purchase I've made this year.
There isn't much to say that hasn't already been said - I love the color and find it really flattering on almost everyone. The one reason I'm adding my two cents is to say about the dryness: I LOVE that it's so dry. When I'm wearing red lipstick I'm always a bit worried about it smearing, so I end up checking it in a mirror all the time and that's annoying. But I never worry about that with Ruby Woo, because it's so dry, it just literally doesn't go anywhere. It lasts longer and smudges less on me than those "long wearing" lipsticks you paint on and use a topcoat.
I love it. Will always re-purchase.
My HG lipstick!
I declare lipsticks to be good if they are: long lasting, don't feather outside my lips and make my full lips even fuller.
MAC Ruby Woo does all this, and it is such a great sophisticated, red lipstick. It is a matte lipstick that feels drying when you put it on your lips, but the non-creamy formulation means that IT WILL LAST and not feather outside your lips even without a lip liner. And yes, this little baby lasts very well through vigorous drinking and eating! Moreover, it doesn't make my full lips look bad. The packaging is also so lovely - a little black bullet embossed with silver writing, MAC. The scent is also a nice change - I was used to smelling the cheap and overpowering scents of cheaper drugstore lipsticks - but ooh, the subtle smell of vanilla is a very nice touch :-). Even though the price of the lipstick is a little steep ($36 AUD), I will certainly repurchase just for the lipstick's longevity and gorgeous colour.
NB: If you find the lipstick drying, put lip balm before applying lipstick and wait for 5 minutes before you wipe it off and apply the lipstick on!
A classic in-your-face red. Really makes a statement, however being only 18 years old I don't really feel I can get away with wearing this out and about just yet. But sometimes I apply a tiny amount and smudge it in to my lips for a flushed look.
I'll say this. I love mac lipsticks. I think they are great. I really love the depth of the color that this red offers, however because it's a matte, it's SUPER dry. As in, I always have to prime my lips with some kind of gloss or lipbalm first in order to get it on or else it feels like this stuff is caked on which I think defeats the purpose of a matte. But, like I said, it's a lovely color.
A true deep red. Beautiful color. I always turn heads and get compliments when I wear this lipstick shade. The only downside is, its so dry!!!! I wish it was a bit creamier then it would be perfect.
Let's face it, any sort of bright red is not anything close to the natural shade of a woman's lips. So while you're trying to rock the bright red lips, might as well go all out with Ruby Woo. It is a highly pigmented, matte shade of bright red. It goes on extremely smooth, with an almost velvety finish. If your lips are dry, have some lip balm/moisturiser on hand because this does tend to settle into lines if your lips haven't been scrubbed dead-skin-free beforehand. I think this is the one shade that looks fabulous on women regardless of their skin tone - you can see for yourself how good it looks on women of all skin tones : http://www.realbeauty.com/makeup/how-to/best-red-lipstick-shade
I usually prefer a less vibrant, darker red, but this is really pretty. It is bold so I really only use it once in a while for a night out. But the formula is really nice. I like that it is matte but it can be a little drying. I recommend beginning with exfoliated and lightly moisturized lips and then apply with a brush.
As far as reds go, this isn't as retro as I expected it to be. It is super, super bright, which you really have to be prepared for. If I layer it on really heavily I can get it quite intense, but if I blot it turns almost fuchsia on me. I do think this is an absolutely stunning colour but I think it's a little too pink for me at the end of the day. My skintone is hard to describe. I'm half Dutch, half Moroccan, and my skin is pretty light in the wintertime but with olive undertones, if that makes sense. I can look very grey and pasty in winter and I wanted a bright red lipstick for the party season that would warm up my complexion. I think this colour looks a bit garish on me, but I have seen it on both darker skinned girls and very pale girls and it looked stunning on both, so I'm not sure why it doesn't suit me.
I also have Viva Glam I but that is a bit too brown. The search continues.
Edit 26 October 2012:
Well... I think I found my perfect colour after all. If I mix a little bit of Viva Glam I into this, it's the perfect vivid intense glamour red. It just deepens it a little bit without turning it too brownish... I love it! Also, I noticed that there is a HUGE difference in how this lipstick looks on me depending on the lighting. If I'm outside in broad daylight or inside with lots of light, either from amps or daylight, Ruby Woo looks just a little too bright and pink on me. However, if I'm in dimmed lighting or a less well lit room, it looks very deep and sexy.
I'm guessing this would be perfect for a candlelit dinner or an evening gala with festive lighting, but it doesn't suit me for that 'funky girl on the street' look that I love on other girls.