Urban Decay Eyeshadow Primer Potion - Original


6035 reviews

81% would repurchase

Package Quality: 3.1

Price: $$$

Package Quality: 3.1

Price: $$$

Not tested on animals
Urban Decay is a Cruelty-Free Subsidiary.


Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trihydroxystearin, Triethylhexanoin, Isopropyl Lanolate, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Propylene Carbonate, Phenoxyethanol, Cera Alba (Synthetic Beeswax), Trimethylsiloxysilicate, Propylparaben, Methylparaben, Ethylparaben, Butylparaben, Methicone, Isobutylparaben

Age: 19-24

Skin: Combination, Fair, Cool

Hair: Blond, Curly, Medium

Eyes: Blue

This primer works really well to hold your eye shadows on for a long time, and you only need a very tiny amount to put on your lids. It is pricey at twenty US dollars, but I have been able to make this thing last for a long time. For example-when I first started using this, I had bought the sample size at Ulta because they happened to have it by the check out and was able to make it last for about three months before I ran out-and when I was running low, I made a point to go buy the full-size at Sephora because I thought I only had a few uses left; I ended up having about another three or four weeks worth of uses.

That being said, I've recently rediscovered the E.L.F shadow primer I forgot completely that I had; and I've noticed that it works just as well, the only real differences are the form the primer comes in and the fact that this primer is a bit tackier in feeling than the E.L.F one. They do work just as well as the other.

on 10/2/2014 1:52:00 PM

Age: 18 & Under

Skin: Oily, Fair, Not Sure

Hair: Blond, Other, Other

Eyes: Brown

I love this product Defiantly the BEST eye primer out there, its a little expensive for its quantity of product but defiantly worth it LOVE IT.

on 10/1/2014 2:26:00 PM

Age: 30-35

Skin: Very Dry, Fair-Medium, Not Sure

Hair: Black, Other, Other

Eyes: Hazel

I love this primer. I'm one of those people who has very dry skin but super oily lids and this stuff holds my eye makeup all day and night.

on 10/1/2014 12:18:00 AM

Age: 36-43

Skin: Oily, Fair, Neutral

Hair: Brunette, Wavy, Medium

Eyes: Blue

Great primer, goes on smoothly, holds eyeshadow on like a champ. I just don't like the price. The Fergie primer is better, in my opinion, and a whole lot cheaper.

on 9/23/2014 5:25:00 PM

Age: 19-24

Skin: Combination, Medium, Not Sure

Hair: Brunette, Straight, Medium

Eyes: Brown

I have been using this eye primer for a few months now and as much as I try to like it or make it work, it just doesn't. I have oily eyelids and my eyeshadow will definitely crease if I don't wear any kind of primer/concealer. I have never actually bought this. I've tried it as a sample and got the travel size that came with the Naked palette. I have used this under many different eyeshadows from BH Cosmetics to MAC to UD itself and all have the same result - creasing. I go in to work at 8 so usually I do my makeup around 7ish and by the time its 10am it's already starting to crease. I neither hate it or love it. I'm glad I've never purchased it since it is a little pricey.

on 9/23/2014 6:11:00 AM

Age: 18 & Under

Skin: Combination, Olive, Warm

Hair: Brunette, Straight, Other

Eyes: Brown

I had high expectations for this. Everyone loves UDPP and its become a cult favorite. These really do enhance the color and texture of eyeshadows, but that's where the benefits stop.
First of all, these don't help wear time all that much more than a slightly matte concealer.
I know some oily skin types tend to not be as oily on the upper lid and more so on the lower lid but that is not how my eyelids are.
I have very oily eyelids, no matter how long I let this set or how much I used or what I used it with, my eyelids creased horribly. Also, this didn't help control oil at all. I used it up through out the whole tube and still it hasn't wowed me. I would maybe recommend this people who are only slightly oily or slightly dry who don't have a lot of fine lines or wrinkles or hooded or almond or asian eyes to worry about.
Obviously, I seem to be the minority. I think Wet n Wild Fergie is better, as is Milani. Also, my Nyx HD concealer is really great too. Nars Smudgeproof is also well-worth the price and blows this out of the water. Too Faced Shadow Insurance works a whole lot better for me as well, as it actually makes a nice base and controls oil.

2 out of 2 people found this review helpful.

on 9/23/2014 1:03:00 AM

Age: 25-29

Skin: Combination, Fair-Medium, Not Sure

Hair: Brown, Other, Other

Eyes: Green

WOW WOW WOW! This product does not fail!
I had researched for a long time for an eye primer that would not disappoint and after having spent so many hours reading reviews I finally gave in to trying this one out.
I am so in love with this eye primer that I don't know if I could ever live without it.
It's not available here in Australia so it does take time to find it online through Ebay for America. This price is a bit more on the expensive side but so worth it.
I use this in colour original, and you only need a minimal amount and it will go a long way.
Although the tube seems tiny, it's going to last your forever, believe me!
I applied this firm thing in the morning around 9ish and by the time I get home it's till holding up my eyes shadow and eye liner without any flaws. This product is my absolute HG for eye primers!

Age: 18 & Under

Skin: Combination, Fair, Not Sure

Hair: Brunette, Other, Other

Eyes: Hazel

the BEST primer, been using for 5 years, no regrets and no alternatives. expensive but worth it

on 9/21/2014 12:48:00 AM

Age: 36-43

Skin: Combination, Fair, Warm

Hair: Blond, Wavy, Medium

Eyes: Green

I have this in the tube and am a fan. I have tried this primer with a huge range of eye shadows from various brands and find it pairs favourably with them all and does it's duty of keeping shadow looking true to colour all day.

I don't have dry eyelids so need the help of a primer to stop shadows creasing after a few hours wear. I have tried various eye primers, this performed a lot better on me than the Lorac, I like it more than the Nars but find it quite comparable to Too Faced Shadow Insurance and as good as Lime Crime eye primer which I love.

A little goes a very long way so you certainly get your money's worth.

on 9/20/2014 5:34:00 PM

Age: 44-55

Skin: Combination, Fair-Medium, Neutral

Hair: Brunette, Wavy, Fine

Eyes: Green

I am not a fan of this. I know I am in the minority here, but it actually made my shadows crease. I tried putting it on just my lid as well as all the lid up to the brow. It is very slick when you put it on and when it "dries" it accentuates every imperfection.

1 out of 1 people found this review helpful.

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