I bought this on a whim at my local Target in the No. 10 New Ivory. It's a perfect match for my fair, slightly yellow toned skin. I have highly sensitive combination skin and this fragrance free foundation is very light and weightless. A little goes a long way and the coverage is buildable. It is house in a glass bottle with a pump and with one squirt on my foundation brush, I can cover most of my face. It blends very well and I set it with Boots No. 7 loose powder in Translucent and I'm good to go. It lasts all day with just one touch up in the middle of the day. It covers minor imperfections and redness and evens my skintone. Definitely a keeper!