This mascara is sort of a meh mascara for me. Its alright but I dont ever reach for it unless i see it first. I have naturally long lashes and so it basically just looks like my natural lashes but dark. Which is good if you are looking for a natural mascara but if you want drama I would recommend using something else.
Application/ wand: The wand of this mascara is very full and plush, which is great for people that prefer that kind of brush. Personally I prefer more cylindrical brushes with the short, stubby rubber bristles, eg: Maybelline's "The Rocket", Covergirl's "LashBlast Volume", and Benefit's "They're Real". I also find the actual brush part of the wand is much larger than my usual mascaras and it makes it harder to get to the inner and outer lashes. Also In the application it takes quite a bit of time and product to get your lashes to look decent enough, but it still isn't great.
Formula: I can't see anything out of the ordinary with this formula,it doesnt smell super "chemically" which is a BIG PLUS because it is less likely to irritate your eyes. It also doesn't clump as far as I can tell when I wear it which is a plus as well.
Longevity/Lasting Abilities: I have the Non Waterproof version of this mascara and it lasts like the average mascara would last. It smears if you rub your eyes or sweat. Nothing bad yet nothing great in that category. I would recommend getting a waterproof version or the Anastasia waterproof mascara sealer (thats not the exact name :-P I just don't have mine in front of me at the moment) for summer just becauee with any humidity or perspiration it will slide off.
Packaging: The packaging is decent enough for me. It's benefit so of course it has cute packaging :-P It has the contrast silver lid just like "Buxom Lash" and "Clinique's High Impact Mascara" do as well. The packaging is quite standard and keeps the bacteria out and the product in.
Overall this is a nice natural looking mascara that can be somewhat built up, which doesnt irritate my eyes or clump :-)
*thank you for reading through my long review and hopefully I was able to help you :-P :-) if you have any questions about this product PLEASE feel free to message me. Also feel free to message me if you have any other review requests or questions about certain products as I collect makeup and have a big collection and am going through to review other products in my collection* <3
One of my favourite mascaras!
If you're after a mascara that gives you the bare minimum or intense thick lashes, then this is the mascara for you. One small coat gives nice subtle lashes but if you add another coat then you really intensify and thicken your lashes. This is a mascara that you can keep building on until you have the desired thickness.
The brush is big and thick, which goes to show how it will successfully build up your lashes for the ultimate thick, long effect.
I have purchased this mascara numerous amounts of times and feel it is one of the best I have used.
I am really disappointed with this mascara. With a bit of building yes it does create volume and make lashes look a bit thicker but not for very long at all. The downsides of this mascara outweigh the good points for me. Firstly, the brush is a little too big for my liking which makes it easy for the mascara to get onto your eyelids etc. Secondly, you have to really build it to see the volumising effect. The worst part however is the holding ability of this mascara. As soon as you have taken the time to apply and build it, your lashes have fallen back down!!! It does not hold any curl, even after I have used an eyelash curler. It looks pretty for maybe the first half hour or so but who wants their mascara to look good for half an hour? After a while it literally looks like you have no eyelashes. And so expensive! Won't be repurchasing this.
Worst mascara ever! It's dry and clumps brand new, flakes off and smudges under the eye. It didn't add much volume or length and practically disappeared after a long day of wear. I was so embarrassed when I looked in the mirror after wearing this mascara just once. Save your money..
I understand why some may not get on with this mascara because I do agree that its pretty average as far as mascaras go, but, for the look I go for, it does a decent job at creating the effect I want. I like lashes that look almost like I'm not wearing any mascara at all, which is the look this gives me. I love standard brushes too, I really don't like rubber brushes and this brush is perfect and when I get rid of this mascara, Ill be keeping the brush part. With that said, I don't grab for this as much as I should because I have plenty other mascaras that smudge less (this mascara smudges a little by the end of the day). But if you want soft looking clump free lashes, this is a wonderful mascara.
I like that you can get a natural look with this product and its very build-able without getting clumpy. It's a nice everyday, on the go mascara, although if you are looking for something more dramatic and bold, this doesn't quite cut it. Overrall is about average.
This is an okay mascara. I have purchased it 3 times but only because it came in sets. I use it if I'm going for a bold lip as its not very dark, lengthening or volumizing, however it does separate my lashes nicely.
I have repurchased this several times. I love this mascara, it has to be my all time favorite. however, for 20 bucks, it's difficult for me to shell out that much for something as simple as a mascara. I do love it though! definitely seperates my lashes flawlessly and doesnt flake or smear off at all. holds curl great, volumizes well. all around great mascara!
This is mascara is okay for a natural look since it is not very black and does not add much length or volume. Also, it flakes and smudges like crazy which is not okay in my book.
This is a great product, but can clump and is hard to get off. I use it often but prefer almay mascara.