I was at a Sephora and looking for a better concealer. I had been using a d/s brand and had also tried TimeBalm from TheBalm. TimeBalm was a bit too goopy for me and my oily skin. At the recommendation of the store manager, I gave Lift Concealer a try. I am glad I did. I am very fair and have bluish skin near the corner of my eyes. This product (in 1) was blendable and covered well. I really love that you can use it as a primer too. It isn't cakey and doesn't crease. I just set it with a little bit of MSF from MAC and I am good to go.
Love it!

**Edit** I have found a new love - Laura Mercier Secret Concealer. It's way better. But, I am going to keep using this as an eye primer. I am allergic to UDPP & TFSI so this does the trick instead. Not a total loss :)

I love this concealer! I have tried many, drugstore and dept store and I like this best! The coverage is so-so, that's why I gave it an overall 4, but as far as not sinking into lines it's great! It's the only concealer I've found that doesn't sink into fine lines. The color is great, I use #2. I do use a brightener underneath it, usually SB andthis helps with the coverage. I do have to reapply at the end of the day, but I have had to do this with other concealers too. I'm on my third tube!

This is a great concealer. I love this concealer along with Stila as one of my favorites. It provides great coverage. A great buy.

Great concealer, in terms of texture, easy of application, no streaking, although a bit of tacky fragrance & I love that pin-point tip applicator tip.
For heavy duty coverage, especially heavy-duty eye bags, this product may not delivered, you may find its functions as a base for your other concealer for that extra boost.
I also love it as a foundation, which provided a medium coverage, NATURALLY; especially using a silicone primer underneath. I use #2 (dark beige) for summer as I am close to NC 40. A neutral tone without peach or yellow .
Beware: #2 is actually darker than #3, which is more yellow base.

It didn't work for me. I have strong dark circles, and this concealer has a poor coverage... and it's difficult to choose the right color!

I feel it's great.It works well for my undereye circles and other blemish.The color #3 works great for my skin color and I also use the Face & Body Foundation.Well,could anyone help me to answer my question which always bother me.Whether you use the concealer before or after the foundation?Thank you.Love the website.

Everyone knows that finding a great concealer can be a pain in the butt...you want one that won't cake or settle into lines, one that blends easily and covers dark circles....well for me, this is it! As with all of MUFE products, this is sheer at first, but easily layerable. I have played golf in the HOT/HUMID florida sun for hours and by the end of the day it still looks perfect...:::sigh:::....What a great product, I love that it doesn't dissapear or melt off if moisture hits it... the only thing that isn't so good is the packaging... with almost all of MUFE foundations/concealers I have to put them in another container, because of the volcano-like effect that their squeeze tubes have..Once you squeeze a little out it continues to flow until it hits an air bubble and stops....DO NOT let this happen to you, buy another container to hold the contents of this product!**For color reference I am an NC 25,MUFE F&B 32, and the #3(neutral beige) is perfect. UPDATE: I noticed Kim Kardashian's makeup was looking A LOT better/more fresh as of late..so I had to see if she changed MUA and she did..I found a vid of him doing her makeup and what concealer did he use? You guessed it! :)

I really love this product for my undereye circles. I usually have pretty good skin with minor breakouts here and there -- so my focus was the bags under my eyes. I tried MAC's Studio Finish in NW50 and it provided really good coverage but it was really think and really creased throughout the course of the day even though I set it with powder. I returned that and the MAC person suggested that I get the select coverup in NW45 since I only have that one problem to worry about. She applied that and I liked it. When I got home it seemed to me to be a little too sheer and and needed to have multiple layers for it to get the coverage I wanted -- I felt like I was wasting a lot of product trying to "layer" it. I went to Sephora and casually saw Make Up forever. They usually make pretty got products and I knew I didn't want to be a "MAC head" and only buy products because they were MAC. I tried the lift concealer and it was PERFECT -- not to thin and not too thick. It didn't crease and looked completely natural. I was sold. Wonderful for the undereye area and provides great coverage.

I like this product because it does give a noticeable difference to my under eye area. Though that is the area where I need the most help, it doesn't do like miracles on other areas of my face-- in fact, it doesn't "work" anywhere else. As far as I am concerned this is a good product but I'm going to peruse the MUA reviews with the hope I will find something even better. I may buy this against just for my eyes, and for the rest of my face choose some different product. One thing I don't like about it is that is causes a crease line, but once I get rid of it, it doesn't return during the same application.
BTW I had to return the one I originally bought because the numbers aren't associated with lightness. For example, I bought a 1 hoping it was the lightest (because I am fair skin) but actually 3 was much lighter and closer to my skin tone.

I went through a couple tubes of this concealer before I realized: I can do better! It has a nice, lightweight consistency, is easy to blend, and doesn't look dry. But it also fades very quickly throughout the day, and both color options for fair to light skin have quite a bit of pink in them and don't counteract any of the blue that I get under my eyes. No more mediocrity for me!