I have this in 3- beige. I really like the concealer. It's very opaque, and it hasn't creased on me. I can use it anywhere on the face, and it covers redness and blemishes well. I like the packaging, although I can imagine the product drying out after a while. There is a lot of product, so I will use it for many months from now on.
Based on reviews I saw on youtube, I decided to give this a go. My previous go to concealers were MAC's concealer in the pot in NW35 or NW40 or Dermablend in Bronze. The downside to Maybelline's line is the limited shade range. I chose the darkest color, #750 in Deep Beige. This color looked too light for me but I figure I would try it anyway because if it didn't work out, I could have always returned it. When I put it on my face, the color was very light but I did notice the coverage was opaque which what I liked. When I used a natural hair brush to blend the concealer it really blended into my skin and the color worked. What was better compared to my usual concealer, was this did not blend out or push the concealer around. When I blended my other concealers, the more I blended, the more sheer the coverage was. This had the opposite effect. It worked with my skintone, covered up blemishes and best of all, no transfer and the edges blended seamlessly. The coverage lasted until I removed it -- which is usually a full work day and travel time so about 12 hours. It does dry fast, so I suggest working in smaller areas. The applicator is doe foot lipglass type applicator, since I use a brush to apply, I don't have an issue with the applicator. The amount of product for the price is definitely pricey, so I recommend purchasing this on sale. And the biggest downside is the color selection. Very poor especially because I can imagine this will not suit a multitude of skin tones. Nonetheless, it works for me, so I will continue to buy it for the opaque & budge proof coverage.
EDITED TO ADD: I absolutely ADORE the coverage but this does not photograph well on my skin. It looks great in person but in pics, it definitely reflects light. Please make this in darker colors Maybelline. continued >>
Overall this is a good concealer. It's pretty opaque and it covers well. I would consider this to be a better concealer than most ds brands. It does settle in lines somewhat under the eyes, but all concealers do that on me.
It's too thick, and it provides full coverage
In summary, no creasing, no touch ups, very good price, and well worth a try. I have fair skin and use Ivory which blends seamlessly with my light or medium foundations. I use this as an under eye concealer and it really does last all day without creasing. If there's a downside to this product, it's that I have to make certain I moisturize, use primer or a dewy foundation right before application or it seems to stick too fast. So, I use only very small amounts and blend lightly and quickly. Even with heavy moisturizing, this is a one of the rare products that lasts all day and into the evening without touch ups.
i love this concealer... i used to use the mouse concealer and when they discontinued it took me ages to find a decent concealer again, until i found this!! i love it!! it works for me
This is an excellent concealer. I can use this under my eyes and I don't get any creasing. This covers red blotches and looks very natural.
I like this much more than Super Stay foundation, which I can't stand.
I have to admit, I don't like Maybelline as a general rule but this concealer has really, really impressed me! It goes on seamlessly onto my ultra pale skin and conceals all of my hyperpigmentation left by acne scarring, conceals my undereye circles and just generally looks very natural. I love the wand applicator, it makes putting it on so easy.
On the downside, I can barely blend this with anything but my fingers. Doesn't bother me all that much though, so this isn't a huge con in my book.
EDIT: Bringing this down to 3 lippies because for some reason, when I put this concealer on my nose, it just goes cakey and gross.
I'm quite satisfied with this concealer. If there were more of a colour selection (which would mean I'd get a better colour match), this would be HG status.
It's non-comedogenic, and hasn't made my acne worse at all. It dries fairly quickly, which is good for me, as I need my routine to be fairly fast. Plus, it has great coverage. And lasts forever (quite a feat with my ridiculously oily skin). BUT NONE of the colours MATCH MY SKIN PERFECTLY! There's only one yellow-y shade (cream) and it's too light :(. Good news is that it's not very obvious under foundation.
oh what a SHAME! this concealer SHOULD be perfect. it goes on smooth, has very little slip and blends into a creaseless, smooth finish under your eyes--and is opaque enough you can use it on blemishes. it lasts all day. BUT...BUT, the colors are just so awful. damn! all the colors are all just too pink. talk about a wasted effort by maybelline. i hope they rethink the colors and i'll definitely buy again. otherwise, hopefully i can find my favorite instant age rewind stocked somewhere soon.