If you have straight, short lashes, I would not recommend you to purchase this product. Although this does not clump, it is very difficult to build up to produce any effect on my lashes. I literally have to apply at least 4 coats to really see a difference. I find that if I wait for the mascara to dry on my lashes and then apply another coat, the results are much better. However, I still will not repurchase this product because I'd rather reach for my Maybelline One by One or Revlon Photoready 3D mascaras.
Awesome mascara. It does everything it promises. Gives good volume and it doesn't clump or flake off. It just gives you a pretty, natural look. Definitely recommend for every day use.
After casually searching every drugstore in miles of my house for this mascara, I finally found it at- wait for it -Kmart. Yes, Kmart. *sigh* I love Kmart...
That aside, I was hoping to love this mascara. I had heard so much about it. It's okay... But I don't like it as much as I thought I would. I like clump-free, leanghtened and volumized lashes that doesn't look brittle. This mascara clumps if I try to build it up to the look I like. If I apply one layer, it barely clumps, and I get a natrual look...but I already have fairly long lashes, so I don't see a big difference. If you're into the natrual look, then I think you would love this. I also prefer rubber bristles vs whatever these are made of. They pull my lashes in a way that's not comfortable. My main issue with this is the formula. It's so, so dry. When I first got it, it was alright, but after a week or two it got disgustingly dry. I can't use it anymore because of that, and I wouldn't repurchase.
I like to layer two mascaras since I have barely there Asian lashes. I use this to set the curl, and to separate my lashes. It doesn't add a heck of a lot more volume, but it does lengthen well. It doesn't flake and or clump either (*a biggie for me*). Overall, pretty good mascara!
I really liked this. It wasn't overly dramatic but great for everyday normal wear. I can't find it in my city anymore.
Smudges. Very regular, nothing special. Definitly doesn't give me the amazing lashes I want.
This is my favorite DS mascara! I ALWAYS have this on hand. This actually is a better quality than most expensive brands as well. Full n' soft is just that...a very natural look. This isn't the mascara you want to use if you're going for the "falsies" look, but it's great for everyday/office wear. It doesn't run, and doesn't dry out fast. A tube would last me months (If I didn't re-buy after 3 months - which you SHOULD for sanitary reasons.)
THIS.....this is my HG mascara. Great formula, which not only leaves your lashes looking incredibly full and sexy, but it also has Vitamin E in it, which makes them look soft and natural looking. The way the brush is designed is awesome - this brush wand is slim and fits comfortably in your hand - the brush bristles are thick to give your lashes a full bodied look. I have repurchased this several times - in the past have tried the usual cult faves (diorshow, lancome hypnose, covergirl lashblast, benefit badgal, the maybelline in pink/green bottle) - but I ALWAYS come back to this.
HG mascara! Lives up to its name. The most natural looking mascara I've ever used. My favorite part is how soft my lashes feel with this on instead of crispy or brittle from other mascaras. The softness and flexibility of the formula on your lashes means its way safer to recurl your lashes throughout the day if needed without worrying about lash breakage.
Formula is a nice, dark black.
This mascara is great because it doesn't clump or give you spider lashes, nor does it flake!
However, the ease of its removal is a double edged sword. It's super easy and quick to take off before bed...but that also means if your eyes get watery throughout the day, or if you get water or rain in your eyes, it will practically melt off.
Overall, an incredibly impressive mascara that beats many department store mascaras by far. Will be repurchasing as long as they keep making it!
Runs at the site of water. AND humidity....
The only thing accurate about the product description is that it is soft.
Will not repurchase.