This product has been discontinued
Okay this is a very cheap gel liner and you can buy the brush Essence makes for it for less than ~$5 altogether. I did a test recently, Essence on one eye, Bobbi Brown gel liner on the other using a bent liner brush. I did not use a primer before hand. Here are my thoughts. Essence is a much more darker black than BB. It took about 2 swipes on the upper lid to get BB to match Essence. However, I think BB is slightly much more matte. By the end of the day, the line I made using Essence stayed put! BB had faded and the line looked like it had missing bits out of it and it smudged! I guess this was the reason I didn't use my BB gel liner as much and sat in my drawer. The eye that had Essence on it was still darker and barely smudged! It was still near perfect as when I applied it in the morning. I really wished I had known about Essence before spending close to $30 CAD on the BB gel liner. Essence was less than 1/3 of the cost! Also, Essence is easy to remove. I really loved the cream liner from W'n'W, but it has been discontinued and it was a pain to remove! I really wish I could compare Essence to WnW, b/c BB was no competition.
My first gel liner ever and it's perfect. I think I prefer a gel liner over liquid or pencil liner. The good thing about this is that it's water proof and it doesn't budge after you put it on! I take it off using extra virgin olive oil and it all comes off. This is such an amazing product for less than $5. Apparently it's very comparable to high end gel liners. I would definitely recommend and repurchase this product.
I'm an avid user of gel eyeliner, the main reason being that pencil eyeliner is not convenient to draw thick lines with and smudges, and liquid eyeliner is not really safe or easy to tightline (i.e. filling in the upper waterline) with.
I've used several pots of Maybelline Lasting Drama gel eyeliner, but found that they dry up too quickly, drag on the lids when being applied, smudge A LOT (I always end up with raccoon eyes at the end of the day..embarrassing), and are not very pigmented.
Then I finally got a taste of Essence...and, honestly, I need to give props to all the folks from Makeupalley who recommended this. I have it in Midnight in Paris, and the formula is SO pigmented, stays creamy forever, goes on smooth, and most importantly, despite the fact that I have oily eyelids, it stays ON! not perfectly mind you, since it transfers to the lower lashline a bit after 6 hours or so, but it's impressive considering my oily lids. A lot of people complain that it's hard to take off, but I had no problem swiping it off with a cotton pad dipped in baby oil.
I tried the Essence eyeliner brush as well, but did not really like it since it was a bit too wide and difficult to control for me. So I'm sticking with my Maybelline brush, and will deal with its fraying for now.
This product makes me jump up and down in joy when I apply it every morning, so I won't be looking for another liner for a long time, or ever in any matter. Give it a try! Be adventurous! You've only got 4 bucks to lose anyway. Crazy.
This was my first time using gel liner, as opposed to pencil or liquid, and I absolutely love it. It lasts literally all day, goes on really nicely.
Only downfall is it's hard to get off if you make a mistake, so you have to be precise, but overall would definitely purchase again and recommend to friends.
VERY long lasting, and they mean it!!!! Lasts foreverrrrrr, thumbs up! (you need to purchase brush to apply it, usually sold with the eye liner close by)
Got this when BOGO 50% off at Ulta. Dirt cheap, but the packaging is not cheap at all, very solid glass container. I got the Midnight in Paris, which is a matte black. Generally speaking, black is the easiest color to smudge even in the same product line, but this one DOES NOT! Bobbi brown gel liner smudges on me but this one does not! The product itself is soft and creamy, pretty wet and applies really smooth. Shame that Ulta only carries 2 color. Would love to try some more!
Update: I got another color in Miami Ink, which is a medium grey. It looks a bit pale in the pot, but is actually wearable on the eyes without being too sharp. Today I wore it to the gym. After 30 minutes work-out and 10 minutes in the Sauna room, the eyeliner stays put!!! I can't imagine any situation tougher than this, so gals, get this eyeliner! My personal best makeup product of the year.
About me: NW10-15 (neutral-cool toned, very fair), blue eyes, Color season is True Summer, Baumann Skin Type is OSPW.
Wow, these gel eye liners are great! Very creamy, lasts forever. Gives my MAC and Bobbi Brown gel eye liners a competitor, especially when comparing the price. These gel liners stay forever on my waterline too, I love it. Now just wish they had more colors to offer!
UPDATE: freaking love this shizz. PLEASE MAKE MORE COLORS!!!!! I dont ever want to buy gel liner from another company again
This eyeliner is soooo creamy I love it! It's very pigmented. I have the colour midnight in Paris which is just a pitch black color. Tried their smokey eyes palette, that was terrible. I got it for sale for 10 cents! So I had to buy it. The eyeshadow was not pigmented at all! The gel liner was horrible so I was so scared to try the gel liner, but now I love it so much! The only thing is that the jar is really heavy and there's not much product in the jar. But otherwise it's an amazing product! And I definitely would recommend this to anyone.
So I haven't written a review in a while, but this product definitely warranted one. No matter what an eye liner's promises of lasting on the waterline (I'm looking at you, Tarte automatic pencil), it never fails to smear. Until now. I had been using the Essence gel liner while on vacation, and I tried it on the waterline for the first time last week. It stayed on the whole night, and even on the bottom lash line where I smudged it for a soft smoky look. I don't think I'll be using anything else on my waterline from now on. It comes off with a few swipes of makeup wipe, but it might be more difficult for others to remove. My MAC Blacktrack would eventually flake off my waterline, and of course it's about five times more expensive.
I would give it a 4.5 but I rounded up. I'm an eyeliner kind of gal and something I won't leave the house without. After trying the Maybelline, the Wet N Wild, and the L'Oreal HIP Cream Liner (which I believe is discontinued now, it turns out the L'Oreal was my HG gel liner...).
Luckily, I found Essence! It's texture is super close the L'Oreal and more of a cream than a gel-- making it super smooth and gives you a nice pigmented line. It has amazing staying power and doesn't budge but I have oily complexion so after 4 hours, I have to spot check. But for ~$4 this product is my new go-to product for gel/cream lining.