I purchased this concealer at my local drugstore and was elated that Maybelline carried a concealer for brown skin because I have never been able to find concealers for dark skin tones at a drugstore; resulting in me having to shop for more expensive concealers at department stores. Foundations for brown or dark skin tones are readily available in all drugstores in every neighborhood, but concealer rarely is. After viewing videos online I learned that women with medium to dark skin tones were using Maybelline Fit Me Concealer (Cafe 30). I applied this concealer on my problem areas and noticed immediately the yellow undertones I needed; for the concealer I had been using prior (Mary Kay Bronze 2) for over two years had too much red base in it and my skin is more susceptible to yellow undertones. After I finished applying the Maybelline concealer I applied my Revlon ColorStay Liquid Foundation Combo/Oil Skin (Caramel) and my face looked flawless and very natural. The reason that I did not use the Maybelline Fit Me Foundation is because I tried it in the past and it was too dewy, oily, and thick for my face which is oily. I love a more natural look which Revlon ColorStay Liquid Foundation Combo/Oily formula provides me with.

Between 1-10 I'll give Mabelline Fit Me Concealer (Cafe 30) an 8 only because it's not a stand alone concealer, meaning that unlike my previous concealer in which I could wear alone and simply set with a pressed or loose powder, the Maybelline Fit Me Concealer doesn't set that well on my skin until I apply my foundation; possibly because it is 1-2 shades lighter than my actual skin tone. Truthfully said, concealer is supposed to be worn under a foundation or set powder, but I'd still like to find a 'stand alone' concealer with a yellow-based tone that I can use simply to cover my acne scars and dark spots on my 'running errands' days. I will continue using this concealer on days I plan on wearing foundation over it because it truly covers my dark spots and blemishes and in conjunction with my foundation gives a natural and flawless appearance. A little goes a long way so you don't need to apply a lot. I would definitely recommend this concealer.

best one I have used in my life!

i'm very picking with concealers because I have dark circles... I have major sinus issues so the dark circles are not my friend! So... usually I need extra coverage under eye area. SO.. I didn't review this first.. I just grabbed it #10 which is light... and used it the next morning.. nervous LOL anyway... I so far really LOVE IT!!!!! It's thin so at first I was very scared it was gonna just be a crappy product..but it covers very well...and is light... I have no complaints so far... haven't noticed any flaking.. no caking... and has good coverage:D

UPDATE: ON MY SECOND TUBE OF THIS AND I LOVE IT SOOOOOO MUCH!!! AMAZZZZZZING FOR ME

I think it's a pretty good concealer for covering up, however, I have dark-medium brown skin, so I brought the dark concealer and everywhere I used this I just had an orange patch. It's not very long lasting either, but maybe that's jsut because I had to blend it into my skin so much just so it didn't look orange.

UPDATE: I mixed this with a bit of lighter foundation and it's perfect. It gives such great coverage and lasts ages! I love it <3

i tried this on recommendation & so far ive found it really good.
its cheap & does what its supposed to do, conceal.
i like that this product is so lightweight on application but still conceals sufficiently for me. i dont have dark undereye circles so i can comment on this but i do ned smoothing out undereye & i do get redness on the sides of my nose & chin so for this, it works great.
i even use this on my nose & up onto my forehead to brighten as the product is not thick & blends extremely well.
i have no experienced caking at all.
great drugstore brand.

This is the concealer that I'm enjoying at the moment. It's creamy with some pretty good staying power and doesn't crease on my under eye area.

I don't have very dark circles, but they're still there and I need a somewhat correcting concealer to cover them up. I bought this in medium because it was sort of salmony toned and I thought it would work well for my semi-dark circles.

I thought it was a bit on the dry side for concealer, which is not my favorite. It did an OK job of concealing the dark circles.

I used it for about 4 days straight until I broke out with a huge zit under my eye! I've been very sensitive in this area since I've turned 30 and it appears I need to be very selective in the products I use on my under eye area.

Needless to say I stopped using and haven't broken out since.

This is a medium/ heavy coverage concealer. I really enjoy it. It covers dark circles very well and does not wear off easily. it comes with a doefoot applicator. There are some problems to this product though, The paint located near the edge of the opening has started to wear off and temporalily dyes my fingers black. Also, when you press the applicator in and try to seal the product some concealer is pushed up around the edge of the appilcator.Which kind of makes a mess. The concealer is very very slightly yellow undertoned. Which is great for undereyes. I don't use this for blemishes but I think it would work.

I am not an expert but I definitely not a fan of this product. The concealer itself was okay but got cakey after a few hours.
The main thing that bothered me was the packaging. The applicator doesn't feel like a very sanitary choice and even when closed (and very tightly) the product would come out though the opening area. I was disappointed about how messy this was!

I really like the formula of this concealer, but unfortunately i bought the wrong color. In the store it looked alot lighter in the tube but on my skin it turned orange and I couldn't blend it out to make it lighter, so I assume it's quite full coverage. I might be willing to try it in a lighter shade once i use up the concealers i have, because i do like the formula because it feels really lightweight and isn't cakey.