I'm so happy I found this little gem, and mine is purple too, not the blue one. It makes my Revlon colorstay foundation look completely flawless. The sponge itself I thought would feel cheap and rough since it's half the price of the original beauty blender, but it's exactly the opposite. It's really soft. The flat side is great for the cheek and forehead and the pointed side is amazing for getting into the corners of the nose and under the eyes. The groove in the middle makes applying easy. I have nothing bad to say about this thing, love it.

This has been the hardest little thing for me to find...aside from the "unicorn"! But I finally found the purple one! Tried it out right away and wow! I can see what the raves are all about on this. I love it more then my foundation brush. They need to start making more of them so they are easier to find!

This little purple sponge has got to be the greatest beauty purchase of the year for me. I picked up SK Blending Sponge for $9.99 at Target the other day on impulse. I am a devout mineral foundation user, but I have been really vying for a more natural 'dewy' finish that liquid foundations tend to give my skin. So, I tried it out~not expecting anything great, but I have got to say that I am impressed! This silly looking sponge applies my concealer and foundation flawlessly. I first wash, tone, and moisturize. Then I dampen the sponge, remove excess water, apply dabs of foundation on my skin, and then begin working the foundation into my face with the wider end of the sponge. I use the tip to work the concealer and foundation into the corners of my nose, around the eye area, and for more intense coverage around my cheeks. After a quick minute or so, my skin looks 100x better than it would have if I used a standard sponge, brush, or my fingers. It gives me an airbrushed look, and the foundation doesn't accentuate any dry patches I may have. I also make sure to wash it after each use with a good cleanser and allow to air dry. What a great product!!! 5 lippies!

great product, gives my foundation a wonderful finish. however, wastes SO MUCH foundation.. might just be because it's a sponge but i swear i use like 3-4x the foundation i normally do with a brush. i use it damp. It can be a pain to wash sometimes, if i accidentally let foundation dry on it. that aside, i'm willing to put up with it just because it makes me look so great.

I really like this sponge. It applies my foundation on evenly and does give my face a flawless, airbrushed look. The only problem I have with this sponge is the cleaning. There's a buildup of foundation even after cleaning it. I've used the MAC brush cleaner, shampoo, hand soap. lotion and nothing helps to get rid of the buildup. Maybe the reason for this is because I always forget to dampen it before I use it? But other than that it's awesome!

After buying the MAC 187 brush, I figured I was doomed to apply foundation with my fingers forever. I mean, what's so great about that $42 brush? Do not like. I use it to apply my liquid sunless tanner to my face now, which I'm sure any $3 brush could achieve just as well.

Onto the sponge.. I really like it. Much better than those stupid rubber wedges, which suck up wayyy more foundation than anything ever should, and leave my face smelling like new tires.

This one did leave a pretty strong rubber scent, but I'll deal with it, considering it leaves such a nice finish.
Hopefully I can wash the smell out in time.

Pros: Its cute. Can apply foundation to your face pretty well.

Cons: At first the foundation looked good but then I noticed that the foundation began to wear off faster than with my #187 application.You can't get all of the foundation off your sponge. It takes longer than washing your face brushes and it takes longer for the sponge to dry. approx 4 -6 hours. It starts to detiriorate after the second wash.

I rather buy a foundation brush. If it is said that you have to keep replacing it every few months just save your ten dollars and put it towards a foundation brush. That will last you longet than a sponge.

I initially purchased this sponge for foundation, but didn't like the effect. I felt like it soaked up too much product. Away in the bottom of the drawer it went. A few weeks later, I dug it out to see if I could make it work for alternate purposes and am so glad I did. This sponge is AMAZING for applying cream blush and blending concealer.

I use the flat bottom for blush...just lightly pat it onto the surface of my Bobbi Brown cream blush, then bounce the sponge on my cheeks. Perfection!

I use the pointy end for blending concealer around my eyes and it works wonderfully. Would definitely repurchase, although I won't need to for a long time. I've used it and washed it 20x and it's still in its original condition.

OMG this sponge is amazing. I read about the hype of the Beauty Blender but never wanted to fork out the money on a sponge. So I heard of the other alternative and since I was in Target decided "what the heck" and just buy it. This sponge really does a great job with using less product and giving a pretty airbrushed "looks like I am not wearing makeup" clean, not streaky look which some of my brushes and triangle sponges did. I recommend this highly and would buy again but do not need to for awhile.

Worth the hype. Has elevated the appearance and blending of every foundation or TM I have tried it with. I find that using the big end to stipple on foundation provides far more efficient coverage for my rosacea blotches than anything i've tried before--i get a lot more bang for my buck out of a tiny amount of product, and it looks more natural to boot. I also use the pointy end to blend in concealer around my nose, where I have some capillary issues. One of the few tools I own that I'm already worried about getting a backup for.

I have a very small porcelain dish I use with this (maybe 3" across), I put the product in the dish and dab the peep in the dish. I do not feel I am having product wastage with the peep because it makes a little go a long way for me.

Update: After trying hard to make a skunk brush work for me, I love this thing even more. I end up putting on too much product with a skunk, it pokes my face and never looks natural (even after watching tutorials). If you're the rare person like me who cannot use a skunk brush, try the sponge instead.