I am obsessed with this palette. I really only ever wear neutral eyeshadows and I ran into it at Ulta one day and had to buy it. A week or two after I bought it a heavy demand kicked in for the palette and I totally understand. The shadows have amazing pigmentation and lasting power. This is definitely a holy grail product for me, if I could only have one palette it would be this one without a doubt.

i LOVE LOVE LOVE urban decay, and this new palette show exactly why i love UD. This palette is highly pigmented with great colors that are natural, easy to apply, and can easily form shades together! It's fabulous.

I DEFINATELY recommend it to those that are looking for a palette for everyday use!

I don't want to sound like a Debbie Downer... but I don't love this palette. I like it, I do, but I don't love it. I stalked it on line and in the store for a couple of months before finally getting it and like so many others, were totally seduced by the hype. UD was ingenious for putting really popular (and pretty average) neutrals together in a sleek looking palette. There are a couple of really nice colors but most of them are dupable. I realized once I had the chance to really play with the colors at home that I had some MAC shadows that were either complete dupes or close (naked lunch, woodwinked, cork, for example). The palette has a combination of matte, frosty and glittery colors and most of blendable, though one of them looks gorgeous but is down right chunky chunky chalky glitter (sorry can't remember the name of it). I love Darkhorse and Smog (which is close to woodwinked). If you don't have many neutrals and are looking for a palette with easy to use colors, go get the palette. But if you are a seasoned make up collector, you probably have all of these colors already. Overall, it's nice but had I realized how many of the colors are pretty "ordinary", I probably wouldn't have purchased.

I am a big fan of neutral colors.. I don't go crazy on colors lIke green, blue, purple and other loud colors.. And that is the sole reason why I have bought this. This product I can say is overyhyped BUT I think it has delivered to what it has promised.

Colors are very universal, i could prolly say you can find a dupe for ever color BUT it differs how pigmented this is and how easily it blends. I own some eyeshadow that is somehow similar to its colors and let me tell you it does not even come close to how pigmented this palette is!

I just recently bought one since Macys has stocks again. I wasnt planning to spend anything that day but when I saw it on the shelf, I just have to grab one! I gathered all my money and I ended up paying with loose change and dollar bills. But glad I did! For someone like me who likes neutral makeup, you will def appreciate this palette! :)

The shadows are great but too glittery/shimmery for my taste. I have used it maybe 10 times since I got it. I was lucky enough to get it right when it came out but I feel guilty since I don't love it and hardly ever use it. I'm looking for a new owner.

I expected a decent but slightly over-hyped palette when I first got my hands on this one, though knowing this I usually still find myself wanting the hyped up products. Sometimes when I get them though, after the infatuation wears off, I am often left with a good product, but one for which I could have probably been happier with something a little more cost-effective. This time for sure, the product lived up to 100% of the hype. It deserves its praise, all other palettes should bow down to this one. Oh, and I am sure others have already said this, but these palettes are not limited edition, they just sell out a lot. These are a permanent product so please, don't go overpaying on eBay or Amazon.

There's not really anything more to say about this product that hasn't been said in other reviews, but because i love it will give my opinion!! A truly beautiful neutral palette. So many color combinations and looks good on most skin tones. Great price for the quality and quantity. Urban decay really knows how to do beautiful color and quality e/s. They are so soft & silky. Definitely a palette to add to your e/s collection. For those who aren't completely obsessed with cosmetics, this could serve as your one & only neutral palette. For the make obsessed (like me) it is the perfect addition to your ever expanding collection and will likely be the neutral palette you find yourself reaching for!!! Enjoy :)

I LOOOOOOOVE this palette! It is definitely my go-to palette for eyeshadow and whenever I travel this always comes with me. The colors are so pigmented and easy to blend. Considering a single UD shadow costs $17, you get *12 FULL SIZED SHADOWS* in this palette plus a mini UDPP and a dual ended 24/7 liner all for $44. You can't beat that! If you bought 12 shadows separately, you're already spending $204. This is such a great value. I love the eyeliners - they're creamy and do not tug and best of all they last all day, even on my oily lids! I'm so glad UD made this a permanent item. <3

Really what else can I say, that hasen't already been said yet! Except this palette is A-M-A-Z-I-N-G! It's small, compact and versatile! This is my GO-TO palette when Im going anywhere...really. It's perfect for anyone. Being able to create a very natural day look, and a dramatic night look with just one palette makes it worth the $. Favorite colors: Toasted, Hustle, Virgin, and Naked. I love this palette so much im buying a second one for backup..because i doubt this treasure will stick around forever. BUY it while you still can!!

I love this palette it is a go to staple item in my collection. and is perfect for vacation because this is the only item I need for eyeshadow.