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Eye Primer - Urban Decay - Eyeshadow Primer Potion - Sin

rated 3.8(426 reviews)

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rated 5 of 5 on 8/23/2011 9:42:00 PM More reviews by NearPerfect9

Age: 25-29 Skin: Sensitive, Fair-Medium, Cool Hair: Brunette, Curly, Fine Eyes: Hazel

This is my HG e/s primer. I specifically like the UDPP in Sin. I have the original but I feel this somehow works better. I also love the pigmentation/shimmer because I have thin skin on my eyelids. With the original UDPP, if I applied a sheer e/s, my veins would show through. With this, it functions as both a concealer for my thin skin and a primer. As far as the shimmer goes, it's a really subtle effect. It's not chunky teenybopper glitter or anything like that. If I apply a matte e/s over this, it looks matte or very close to it.

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rated 3 of 5 on 8/19/2011 2:49:00 AM More reviews by ashsaves1005

Age: 19-24 Skin: Combination, Fair, Not Sure Hair: Blond, Wavy, Fine Eyes: Blue

I really love the color of this. As a primer, it's not amazing. But there's less fall out and creasing compared to if you didn't wear any primer. I don't like the packaging. The bottom of my bottle formed a small crack and it was seeping through whenever I pushed the applicator back the bottle. I still have quite a bit left, but I can imagine how difficult it will be to get all of the product out of the bottle.

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rated 3 of 5 on 8/19/2011 12:21:00 AM More reviews by lovett21

Age: 19-24 Skin: Dry, Fair, Not Sure Hair: Brunette, Other, Other Eyes: Green

Sin is a lovely color, but it aways creases on me! My lids are not even that oily, but nothing seems to stay put when I use this. I love the original formula and Too Faced Shadow Insurance, so I will stick with those. I will probably purchase the powder color of sin though, because it is beautiful!

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rated 1 of 5 top reviewer on 8/9/2011 7:07:00 PM More reviews by JaneWayne

Age: 36-43 Skin: Sensitive, Fair-Medium, Neutral Hair: Blond, Curly, Fine Eyes: Green

I am a long time fan of the original Primer Potion...DEVOTED to it. I picked this up to shake things up, and trusted that it would do the same job as the regular PP. Oh, no,no,no, How about one eye was completely nekkid...the other in stripes. Hot. I have the oiliest lids on the planet (My lids can eat through Liquid Longlast in MINUTES without primer) and this does not hold up. Kudos to improving the packing and offering different shades, but I will stick to the original.

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rated 5 of 5 on 7/26/2011 1:25:00 PM More reviews by makeupwoot

Age: 25-29 Skin: Oily, Fair, Not Sure Hair: Brunette, Other, Other Eyes: Hazel

FINALLY! Urban Decay listened to the customers who abhored the old potion bottles that their primers were packaged in and tossed them out in favor of a convenient new squeeze tube! I probably sent at least a dozen emails to the company and gave up on UDPP about two years ago when I cut myself de-potting a primer and moved on to L'Oreal De-Crease, and eventually LORAC Behind the Scenes Primer.

While the LORAC primer is still my ultimate favorite, I absolutely adore the UDPP in the color "Sin." Not only does it keep your shadows from creasing, it is perfect for giving your shimmery eyeshadows an extra pop from the shimmery base of the primer. Also, the pretty, neutral shimmer works well as an eyeshadow by itself. I learned this when I put it on to do my eyes then realized that my clock was wrong and I was running late. I just let it dry, swiped on some MAC Fluidline and Mascara and went to the office where I actually had a co-worker compliment me on the look.

Pros vs. Cons


1. Easy to use squeeze tube that you never have to de-pot (unless you want to for some inexplicable reason).

2. Champagne shimmer base makes shimmery eyeshadows pop.


1. You'll need to have a very light hand since the color can be easy to overdo, depending on how dark of the base you want to build up. I prefer to put a tiny dot of it on a taklon brush and apply it over my lid and brow bone evenly.

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rated 3 of 5 on 6/18/2011 10:30:00 AM More reviews by dwalls

Age: 19-24 Skin: Oily, Fair-Medium, Not Sure Hair: Brown, Other, Other Eyes: Hazel

If you're thinking of getting this instead of the original UDPP, don't! Sin is a lovely color and it looks great when you swatch it, but when applied to my eyes I find it has a sticky texture and doesn't blend well. It's a hassle to apply-- sometimes you get too much with the applicator, other times not enough. On top of that, this primer will make ANY eyeshadow appear shimmery and won't make your colors "pop". It didn't crease that much on me, though.

Suggestions: Benefit's Birthday Suit is AMAZING and practically the same color. NYX jumbo eye pencils are also a cheaper alternative

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rated 5 of 5 top reviewer on 6/10/2011 9:12:00 PM More reviews by ellie179

Age: 30-35 Skin: Normal, Medium, Not Sure Hair: Black, Other, Other Eyes: Brown

I've not the tried the others in the series but this stuff rocks. It's the only thing that has worked for me . While I have normal to combination skin I've always had dewy lids and my makeup would hardly last half a day. Not a problem with this baby. Creates a lovely base for eye shadow to adhere well and lasts for long hours. I have darker lids too so this champagne shimmer does well to brighten it up - I can use it on it's own. The only thing I don't like about it is seeing how messy my wand can be when I unscrew the top but that's hardly a deal breaker, just a me being picky. I now want to try Eden and Greed, for variety. Can't wait!

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rated 5 of 5 top reviewer on 6/6/2011 2:31:00 AM More reviews by xleahcarx

Age: 19-24 Skin: Oily, Fair, Not Sure Hair: Blond, Straight, Medium Eyes: Blue

This is my favorite primer potion. It works as good as the regular and I love the color and a little frost to it. I have even worn it alone before when I was in a hurry.

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rated 4 of 5 on 6/3/2011 6:21:00 PM More reviews by mangogo234

Age: 18 & Under Skin: Acne-prone, Medium, Warm Hair: Black, Wavy, Medium Eyes: Brown

This is my first UD primer potion, Sin is a sheer champagne color that can be used as an everyday wash of color, or a base for other eyeshadows. I have to say that this is a very good primer but sometimes I feel the shimmer can get all over the place and make my makeup look sloppy. Oh, and FYI, DO NOT GET THE BOTTLE FORM! GET THE SQUEEZABLE TUBE FORM! In the bottle form it's hard to get every last bit of product, so you have to cut it open and scoop the rest out. Overall, great primer but next time, I think i'll just get the original formula.

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rated 4 of 5 on 5/21/2011 10:52:00 AM More reviews by SpacieSiren

Age: 25-29 Skin: Combination, Olive, Not Sure Hair: Brunette, Other, Other Eyes: Brown

This stuff is my new hero! I have combination/oily skin and since I started my new job (lots of running around) I've had a HUGE problem with creasing and my makeup not lasting the whole day so I read reviews on this and decided to give it a shot. Love it!

It's got a very good price on it and glides on smooth, unlike the one by MAC. I love the Sin color too, such a pretty color. The very first day I wore dark makeup to give it a good crease test and after 12 hours at work my makeup didn't crease AT ALL and only faded slightly. Like I said, this stuff is my new hero :)

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