This product has been discontinued
This really does make your lashes feel soft, and doesn't clump them or flake off.
The overall affect it has on your eyelashes is basically just a black and slighty lengthened version of your normal lashes. This mascara is good if you're going for a really natural look, otherwise go with something with a bit more oomph!
I really wanted to love this mascara, but, try as I might, I couldn't get that excited about it. It's not in any way awful, it just wasn't that impressive for me personally.
What I want in a mascara: Volume, some length, ability to keep some curl throughout the day, minimal clumping, and no smudging. I don't particularly want the whole "false-lash" look, I just want nice, volumised, defined lashes.
This mascara gave me a little volume (less than I was expecting, given that it's called FULL & Soft), and a decent amount of length. If you already have super full lashes, this would probably be good for a natural look. However, at least on me, it clumped my lashes together quite quickly - I really couldn't apply that much before it started to happen. It's partly that it has quite a wet formula, I think, but even when it dried out a bit (after the first couple of weeks) it still clumped. It's nowhere near as bad as Great Lash was in that regard, but it's still enough to put me off it.
It didn't keep a curl at all well; okay, so I didn't get the waterproof version, so I can't really complain, but it's just an observation.
Unfortunately the smudging issue is the one that really let this down for me. My eyes tend to water quite a bit in the mornings, especially if I'm walking to school, and this just went everywhere immediately if that happened. Again, it's not the waterproof version, but most mascaras are more resilient than this one! It also flaked a wee bit later in the day, which I can live with, but was a bit annoying. On the upside, it was very easy to remove at night!
It also didn't leave my lashes in any way soft - again, not something that particularly bothers me, but it's a bit weird, given the name.
I didn't hate this, but I won't repurchase, due to the (moderate) clumping and smudging issues that I experienced.
I used to always have ja tube of this in my makeup bag a few years ago. I tried it again, and now I remember why I always had it.
Full 'N Soft does a good job of adding moderate length, volume, and definition - all without clumping. You can build up several coats to make a more dramatic look, but it's not one of those mascaras that give you a super dramatic false lashes look.
It doesn't flake, clump, or smear. Your lashes are soft after application - no crunchy lashes :)
I don't know why this mascara doesn't get more attention. It's always in a tiny space on a bottom shelf. I hope they don't discontinue it!
One word describes this mascara: Overrated.
I wasn't expecting miracles but I was expecting more. Perhaps I had old stock? From the first time I used this mascara it was utter crap. I applied one layer to each of my eyes, once it dried it was crispy and dry. Made them look stubby, short and clumpy...After one measly layer. All I wanted were lashes that weren't crispy and crappy.
I'll stick with maybellines yellow "the colossal" thanks.
this is my first mascara. bought it when i was 13.
i've tried all the high and low end mascara out there and always come back to this.
NO CLUMP WHATSOEVER. looks extremely natural.
i hope they'll never discontinue it
This is a nice mascara :) it's good for everyday because it's so natural, yet it does just enough to make your lashes look nicer. It separates lashes really well and makes them look thicker and a little longer. It doesn't give me any volume. The cap of the packaging could be nicer but it's okay. Pretty nice mascara overall :)
I know this is a well-loved mascara but I feel it is a bit overrated. While I like dry formulas, I feel like this one is TOO dry. I aim for a natural look, but this is so natural that it doesn't really do much. It's decent at thickening but I don't get much volume or length at all. It also smells gross, which counts for a lot when you're using it every day.
I recently tried it out again after not having used it for years -- I bought the waterproof version. I just didn't like it, didn't see much of an improvement in my lashes to justify the trouble of wearing it. Ended up throwing it away, which I rarely do. Could work for someone who wants a very very natural look for say, work or something.
I use the waterproof version. I am latina, with thick, but VERY straight eyelashes. I curl my lashes with my Revlon eyelash curler, apply one or two coats of this and my lashes look amazing. My everyday look is more natural and when I want something more dramatic, I do have to apply it a bit thicker or more coats. The best part about it is that the curl keeps all day and never do I have smudging or transferring of mascara. I have been using it for about 15 years now and I admit I've swayed and tried other brands, high-end and drugstore, but this does it all so I won't be wasting my time or money on anything else.
I LOVE IT.
I had seen a review of this on Essalytee's Youtube channel as part of her MMM series. As a fellow Asian woman, I take her opinions to heart because of the cursed short and stubby Asian lashes trait that 97% of Asian women share. The performance of the mascara in the video was exactly what I was looking for. It gave a really natural lash look (more of a my lashes but better) and it has this uncanny ability to make your lashes look like they don't have mascara on, but that they are just naturally sort of beautiful. I was excited to try it out, and when I did, I was not disappointed. This is probably one of my favorite mascaras now. At first the name Full n' Soft can be deceiving, because you think, "Oh, soft, probably won't be able to hold my curl." I got that sort of vibe from the name for some reason. Nonetheless this is great for people with all lash types.
This is my go-to mascara. My eyelashes are blonde, so mascara is my 'must have' before leaving the house. Every so often, I'll try a different (usually high end) brand, or the latest lash stain, but I always come back to the Full 'N Soft. It doesn't get crunchy, clumpy or flaky.
My only complaint it that I do get under-eye smudging, but the non-waterproof formulation (this one) wipes off with a tissue - I have the same problem with the waterproof version, and that's harder to remove.