Pros: SPF 50, natural ingredients, dermatologist tested

Cons: very thick and hard to wear, hard to find exact shade.

My coloring was in between the Light to Fair and Light to Natural shades, and the product itself is thick like a foundation, which made spreading it all over my face like a moisturizer hard to do (and look clownish afterwards). However, I find that if I mix it with my Neutrogena Healthy Defense SPF 50 moisturizer, it looks fantastic on my skin. I now get the coverage and sun protection I want and none of the mask like feeling and look I dread. So yes I would buy again. Now if only their powder version comes in loose powder instead of pressed.

Tried this in light. Wow, so doesn't work.
Should be great--Anti-oxidant, SPF, tint and moisture. A friend recommended it to me so I tried it but it doesn't work on me. Instead of laying a soft tint (it is advertised as natural coverage and finish), it went on like liquid chalk and floated over every wrinkle, making me look dryer and more wrinkled than I really am. Sort of not the point. It's going back to the store.

LOVE! LOVE! LOVE! This stuff rocks! I am constantly looking for a good sunscreen and good foundation and am so glad I found one product for both. It provides just enough coverage and the SPF is great, I have been out in the sun and it has protected me well. I add a bit of my Cover Girl loose powder ( of all the loose powders I tried, this is my fav) and it looks good all day. I have found two for 1 deals at Target but even so, for about $12 for a foundation and sunscreen, I'm sold!!!

Me: Fair (NC15ish), 43 yo retinA user with texture difficulties and oily skin.

I chose this product in Ivory to Fair, which is the lightest shade of the 5 offered. Love the pump packaging and the high SPF, the coverage and texture are nice too. The color is much deeper than my skin, however - I'd say the Ivory would match about a level 25 or so. Lighter skins can use this for a sunkissed look. I like the pale because it matches the rest of me (I don't sunless tan, even in the summer), so I blend this with a big dollop of Neutrogena Sheer Touch SF 85 and a pump or two of MUFE HD primer in Blue, and it works great.

Choose this product for superb protection and ease - great blendability, wears well throughout the day. Just pick a shade or three lighter than you typically would if you want to match your skin's depth.

I can believe how many negative reviews this got! I use Studio Fix (C3) daily and normally don't wear a liquid foundation. However, I wanted something with an spf for summer. I got the darkest shade and it works great for me. I don't have particularly dark skin, but I do tan in summer. I apply this with my 187 brush and that works GREAT. It does tend to look a little shiny but a little powder on top does the trick.

Although the color was wayyy too dark for my fair skin, it seemed like a great summer foundation because it was light, smooth and set very nicely. If you are very fair as I am, even after some sun and a tan, even the lightest shade made me look too dark, so be careful. It was a little pricey for a drugstore moisturizer, but the packaging was very nice and would be super simple to throw in a bag. In te end, my suggestion is if you're looking to hold on to that summer vacation tan, get rimmel's bronzer power- its my fav!

Wow, I am literally shocked by the love this has gotten! I purchased this after hearing good things on the boards, and saying this stuff is a HOT MESS on me is an understatement! The formula is incredibly watery, and it is SHINE CITY once it's on! This is the only tinted moisturizer I've ever felt the need to set with powder, not to mention these shades run incredibly orange and dark (NW20 and the lightest shade is still too orange and dark for me!). I think this baby is going up for swap!

If feels to Oily for being Oil Free

I love this tinted moisturizer. I wore it yesterday to my birthday dinner and two of my friends said my skin looked really good. It does give a lot more coverage than a tinted moisturizer. It does hide -- somewhat --my pink cheeks. I do have some dry spots and it didn't accentuate them. I also put on moisturizer beforehand. I had a little trouble with the pump the first couple of times, but now it's fine. I guess I just had to get the air out of it. And I agree with everybody else that the lightest shade is a bit dark. Luckily, it worked perfect for me. oh, and it doesn't feel heavy on.

I really like this product. I love the packaging and the coverage, the only bad thing is that it is a dark ivory, more like light to medium, but if i mix it with a light foundation it gives me the perfect color in the Summer(:
It is a good tinted moistureizer but I wont buy it again due to it's not true to it's said color.