I work very long hours, and, the issue I have with a lot of mascaras, especially during the summer, is that, waterproof or not, they smudge, and I end up either looking like a punk rocker or a panda at the end of the day. Not with this, however. It lives up to the ads, you apply it, it stays on til you take it off, and you don't have to fuss about much to get it off, just my Purity and warm water and a washcloth, and off it goes!

I saw some other reviewers talking about the application, it's very simple, apply the white (primer) to each upper lash, then each lower lash. Let it sit about ten seconds, then apply the black coat same way and you're done!

This is a really great mascara, it doesn't smudge or flake and when worn in the rain or in water, only comes off if you rub your lashes. I like the look it gives my lashes but I think it could do a little better job of lengthening and volumizing. I really can't complain though because the mascaras I have that do lengthen and volumize are the ones that smudge and especially flake off, which I hate more than anything. It is important to apply the primer and then mascara immediately, or else it will dry and look clumpy instead of separated. I will definitely continue to buy this and I see why it is so popular and has such good reviews. I think maybe I will have to play with it a little bit to get some more volume out of it. I'm loving it more every day.

I highly recommend this - I never had a mascara actually freak me out because of how long and fake it made my lashes look. I mean that in the best possible way. There's a touch and go period where one has to get used to the whole application process, but after that it's great. I could rave on forever about this - it's the only mascara i've tried that does exactly what it advertises.

I LOVE THIS MASCARA! Ok so it took me a while to get used to it but I can finally say that I am in love!!! It stays on all day, does not flake off into my eyes like Maybelline Falsies or even my much-loved Voluminous Million Lashes and OF COURSE it makes my lashes look much longer. I was so tired of wiping with my fingers the black markings of mascara that these would leave behind under my eyes (no to mention retouching the undereye concealer).
What makes this mascara amazing is taking it OFF!! No need to rub like crazy. I have the one in blackest black and I will stick to that. Will definitely repurchase. Great Mascara.

I need a lot of moisturizer under my eye in oder to prevent caking of the massive amount of concealer necessary to cover my under-eye circles. I also find it important to wear sunscreen in this delicate area. Because these oily products are used in the under-eye area, I often end up with racoon eyes even when I use waterproof mascara as the oil in the moisturizer and sunscreen is the perfect medium to dissolve the mascara. This mascara that builds up under my eyes is not easily removed and contributes further to my dark circles. However, beauty tubes eliminated this problem and is also easier on my lashes because the removal is easier. My only complaint is it does not seem to thicken my lashes or create quite the same dramatic effect that my former favorite covergirl lashblash was able to able to create. I have no experienced any flaking as of yet, but I have only been using the mascara for a few days, so I will update further if I find any additional problems.

What is with your products lately, L'Oreal? This was another huge disappointment. 2 major problems--one, it clumps horribly; and two, I could never get the black pigment to completely cover the white pigment. Who wants zebra-stripe eyelashes?? I can't tell you anything about the staying power, because it looked so awful I removed the "tubes" before leaving the house. Not recommended at all.

I will NEVER use any other mascara. Its best perk is that it will never run or need makeup remover. it coats the lashes and only nneeds water to remove..and pulls off with your fingers very easily. so it is not "waterproof" but if you get them wet on accident or shed a few tears..just dont wipe and let it air dry and u will not have a problem. def. one of a kind and will never ever flake. length and thickness is awesome..if u dont want a thick look, just go light on the primer.

Several of my friends have been raving about "tube" mascara, this was a BOGO sale at Ulta so I thought I'd give it a try.

I'm totally converted! I'm loving the tube mascara! It stays on all day, does not flake off into my eyes like all my previous mascaras - I was so fed up with picking globs out of my tear ducts with q-tips every night. I don't have this problem with Beauty Tubes.

I have bad seasonal allergies and my eyes are so watery and itchy right now and sometimes I just can't help but rub my eyes...Beauty Tubes hasn't smudged yet for me. And washing off with just warm water is fantastic because my sensitive eyes and skin could never tolerate makeup removers.

Besides just wearing well, the beauty tubes look great, too. This formula really seems to make my lashes look much longer. I think next time I repurchase I'll go with black (rather than brown/black) to get a more dramatic darker lash but otherwise, I'm very happy with how long and thick my lashes look.

Will definitely repurchase. This stuff is great.

This mascara is AMAZİNG. It doesn't smudge at all and when it does (had a spontaneous hamam visit once, and due to the moisty heat it did come off slightly) you don't get 'panda eyes' but can just whipe it away.

Even when you use it in the morning and go to a party at night that lasts till dawn, it doesn't come off!

It's also VERY easy to remove, either with running warm water or just a wash cloth with hot water. I just put the warm wash cloth on my eyes for a few seconds and can then just whipe the tubes off. NO lashes that fall out due to aggressive rubbing, NO mascara bits that weren't visible at night but make you wake up with dark lines under your eyes in the morning, but just very clean and healthy eye lashes with the use of hot water ONLY.

It gives a rather natural effect if you use little and doesn't give you thick lashes that stick together or lashes that look shiny black. If you do want such an effect for a night out, just go over your lashes again. The lengthening effect is also worth mentioning. When using the white one first, you can really see it sort of builds up on the top of your lashes, creating a long black lash when going over it with the black one. I already have pretty long lashes, but this makes the result look stunning. Really good for people with short lashes Id say!

The price is somewhat expensive for a drugstore mascara, but compared to brands like Dior it's a fair price, and definitely worth the money anyway.

AMAZING. The best drugstore mascara I've had so far. continued >>

I've tried nearly every drugstore mascara MUA raves about - Falsies, Voluminous, Grow Luscious. Of course, I tried Beauty Tubes LAST.


This mascara is amazing. I don't have incredibly oily lids, incredibly short or LONG lashes. They aren't naturally incredibly thick or even incredibly sparse. To put it short, I'm pretty average.


But this mascara makes my lashes look miles long. It also never clumps and I never need a second coat (I'm not big on second coats anyways). Best part is that while it isn't waterproof, it never smudges or flakes and it comes off easily with my MAC Cleanse Off Oil.


I seriously love this mascara to death. If you're looking for a great, drugstore priced tubing mascara, this is a great one to start with!


Inactive Ingredients: Aqua/Water/Eau, Paraffin, Potassium Cetyl Phosphate, Acrylates Copolymer, Cera Alba/Beeswax, Cera Carnauba (Carnauba Wax), Steareth 2, Cetyl Alcohol, Phenoxyethanol, Hydroxyethylcellulose, Acacia Senegal Gum, Rayon, Panthenol, Ethylenediamine/Stearyl Dimer Dilinoleate Copolymer, Methyparaben, Sodium Dehydroacetate, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, 2 Oleamido 1, 3 Octadecandiol, Disodium EDTA, Ethylparaben, Simethicone, Rosa Canina Fruit Oil, Isopropylparaben, Isobutylparaben, Butylparaben
May Contain: CI 77891/Titanium Dioxide