January 27, 2015 | 1999 users online

Eye Shadow - Maybelline - Color Tattoo - Barely Branded

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rated 4.2(103 reviews)

  • Average Rating: 4.2
  • 77% would buy again
  • Package Quality: 4.0
  • Price: $$

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rated 4 of 5 top reviewer on 1/17/2013 4:07:00 PM More reviews by jatkins

Age: 25-29 Skin: Normal, Medium, Neutral Hair: Blond, Wavy, Fine Eyes: Green

I've been wearing this every day since I bought it two weeks ago. It is a subtle but highly pigmented basic yet shimmery eyeshadow. Does that make any sense?! I always use TF Shadow Insurance underneath. Then I apply this with my finger. That's usually around 5:00 a.m. I then put Covergirl's single shadow in Taupe in the crease. By the end of the day, my shadows are mostly in place. If I wait til after 10:00 p.m. to take off my makeup, I can see signs of creasing coming on. Powder shadows never crease on me with TF Shadow Insurance. So, that is the only negative about this shadow. I'd still recommend these to anyone. This makes an awesome inner eye highlighter that lasts all day.

5 out of 6 people found this review helpful. Did you? Yes No

rated 5 of 5 top reviewer on 1/17/2013 3:55:00 PM More reviews by cjenn

Age: 44-55 Skin: Normal, Other, Not Sure Hair: Brunette, Other, Other Eyes: Hazel

Super pretty, but very subtle color as with the Inked in Pink, both are light but hi-impact colors. Is kinda a frosty light beige and looks almost like the Too Cool if you layer a lot. Is a very versatile product that lends different effects to your eyes, depending on how much color you use. I absolutely love this one and will gladly repurchase. Great color!!

3 out of 4 people found this review helpful. Did you? Yes No

rated 5 of 5 top reviewer on 1/16/2013 5:08:00 PM More reviews by samiiyo

Age: 19-24 Skin: Acne-prone, Fair, Neutral Hair: Red, Other, Other Eyes: Blue

Since I missed out on the other color similar to this in the fall (I think it was called Barely Beige?) I went into bloodhound mode for this one. The second I heard about it I jumped into my car and hit the drug store. I checked multiple places and finally found it at Walmart in a giant display with just ONE of these left. I grabbed it greedily. It was $5 and something cents, very cheap for something so good.
This doesn't crease on me and it's a gorgeous color.Very neutral and very nice to just pat on the lid, put on some mascara and run to class or work or whatever if you're in a hurry. I have about six of these color tattoos just because I'm CONSTANTLY oversleeping and these are extremely easy to use without much effort or time.
This is probably my favorite one tied with Bad to the Bronze for that particular reason. I'm pretty sure they're making Barely Branded part of the permanent line, but I couldn't risk it considering how much I use colors like this on my lids. This is very similar to Stila Kitten smudge pot, which I also have. So, if you're on a budget and you want something at least similar to that then I'd go with this. Plus, the Stila smudge pots crease on me and the color tattoos do not! I also got the color tattoo Inked in Pink from this collection, and I'm really excited to use it for like Valentine's Day or something!

10 out of 10 people found this review helpful. Did you? Yes No

rated 4 of 5 top reviewer on 1/14/2013 3:11:00 PM More reviews by aznmnkygrl808

Age: 19-24 Skin: Oily, Medium, Warm Hair: Brunette, Wavy, Medium Eyes: Brown

I'm glad maybelline came out with a neutral color. "Barely branded" is a pretty light beige/pinky shimmery color. I like to put this on my lid for a sheer wash of something when I'm feeling lazy. Also like to use it on my inner eyes and under my brows. This color really helps brighten up my eyes. Def would repurchase!

1 out of 1 people found this review helpful. Did you? Yes No

rated 5 of 5 on 1/13/2013 9:18:00 PM More reviews by ChemicalMonster

Age: 19-24 Skin: Combination, Fair-Medium, Warm Hair: Brunette, Wavy, Medium Eyes: Brown

This is not only an cream eyeshadow and eyeshadow base in my opinion, but a cream highlight that can be used on the face (cheekbones, down nose).
Barely Branded is a light beige (no pink undertone) shimmer finish. Its opacity is medium. Its very creamy and lightweight. I personally do not use this on my eyelid since I find it too light and shimmery. I like to use it on my browbone, and cheekbones (blended well to give a sheen finish). I think Barely Branded will work with many skin tones because of its many different uses other than just an eyeshadow.
Like all other maybelline color tattoos, makeup remover is recommended because they do stick so well (even in swatches) as well a eyeshadow primer, because they do not have primer in them and can possibly crease without one( it just depends on your skin type).
So if you think you cannot use this as an eyeshadow, give it a second thought as a drugstore cream highlight:)

4 out of 5 people found this review helpful. Did you? Yes No

rated 5 of 5 on 1/11/2013 2:19:00 PM More reviews by pinkchopstix13

Age: 30-35 Skin: Sensitive, Fair-Medium, Warm Hair: Brunette, Wavy, Coarse Eyes: Brown

Barely Branded is just plain gorgeous! I like to wear it on my lid and then smoke out my eyes with one of my Naked or other neutral palettes. Add some black liner and my eyes look so glamorous! I seriously can't believe the Color Tattoos are a $6 drugstore product. I own nearly all of them and have yet to be disappointed. The high end dept store brands better watch their backs!

**I know a lot of people may be purchasing this as a back up or replacement of Barely Beige but they are not really dupes of each other. Barely Branded leans on the champagne/yellow side whereas Barely Beige is definitely more pink toned. They are both beautiful shades though and worth owning!

2 out of 2 people found this review helpful. Did you? Yes No

rated 4 of 5 top reviewer on 1/11/2013 1:17:00 PM More reviews by lola88

Age: 30-35 Skin: Dry, Fair, Cool Hair: Black, Straight, Medium Eyes: Brown

I missed out on Barely Beige so I was really glad to see that Maybelline released another neutral shade. It is creamy, frosty, and dries fast. I use these as eyeshadow bases so I need to work fast at layering shadow on top before it sets. It is my 5th Color Tattoo, and it seems pretty creamy.

1 out of 1 people found this review helpful. Did you? Yes No

rated 3 of 5 top reviewer on 1/7/2013 11:23:00 PM More reviews by skandelouslala

Age: 25-29 Skin: Sensitive, Medium, Neutral Hair: Other, Wavy, Fine Eyes: Other

First Color Tattoo line experience... the new metallic shades drew me in, this one because it is a nice neutral, can wear with anything color. A lot of people might use this as a base but I do my eye makeup very very simply b/c I have big lids and anything can look too dramatic too easily on me so this is an all over color, nothing else added to it shade for me.
I was worried at first because the texture was very creamy/almost greasy feeling... which helped it spread out but I worried it would crease badly. The good news is that it does set up but you kind of have to do thin layers and let it set. I think I didn't let it set enough between layers b/c I had a bit of creasing which was disappointing for a product named Color Tattoo and advertised as lasting 24 hrs. I was hoping for a little bit more pigment on this shade as well, it didn't show up well at all without layering it on.

1 out of 1 people found this review helpful. Did you? Yes No

rated 5 of 5 top reviewer on 12/27/2012 7:31:00 AM More reviews by 1017

Age: 36-43 Skin: Normal, Fair-Medium, Not Sure Hair: Brunette, Wavy, Fine Eyes: Brown

This reminds me a lot of their Barely Beige. Barely Branded is more yellow/peach champagne (think MAC Jest) than Barely Beige which has a much more pinky tone to it (think MAC Naked Lunch). On my NW20 skin, side by side Barely Branded is much more peach, verging on yellow/gold toned. Barely Beige is more like a pink w/a touch of beige. I think in the winter Barely Beige will suit me better, but come the warmer months Barely Branded will be great. I can totally wear both now though. I wish they would make one of these permanent. UPDATE: Barely Branded is permanent! Yes!!!

7 out of 7 people found this review helpful. Did you? Yes No

rated 5 of 5 on 12/25/2012 4:45:00 PM More reviews by iheartmakeup1xo

Age: 18 & Under Skin: Combination, Fair, Not Sure Hair: Brown, Other, Other Eyes: Grey

Perfect eyeshadow! I just got the naked2 palette for christmas, so this is my base. I love it, when i used it yesterday as just an eyecolor, it totally brightened up my pretty grey eyes. I get dark circles, and this totally shows my eyeshadow instead (even if i use concealer) it's a great price. I got it at walmart for $5.94, they will sell out very fast.

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