I was nervous to try this because I hadn't had luck with any of the previous Wet Shine lippies I've tried, but this one is really nice. I'm not sure why they call this color 'sand' because it is a medium plum with a very slight hint of red to it. It very pretty. To me, this lipstick isn't shiny, so I like to apply my Neutrogena gloss in Dreamy over it.