I found this lovely foundation on the bottom shelf at target in almond. I belive it was on clearance and I ended up going back and buying a second bottle & one in intelligent balance..I cant tell you the diffrence between the 2 because I found em to be similar. I wore stay perfect on my wedding day in 80 degree weather(We got lucky.it was in july at my grandmas & the weather is usually high 90s.ive been living on the coast for 13 yrs&been climitized to consitant 65-75 degree weather with a breeze)& it didnt budge.my pics came out lovely.it covered my hyper pigmentation very well with just one layer.looks natural¬ fake.I really like these&will probly buy em tell they are dicontinued.

Got my tone matched using the Match Master device, which was a really pleasant experience! I thought this was only available in the UK, but the Boots branch at Central Festival in Pattaya, Thailand also has the MM service! The Boots SA was extremely helpful and not overly pushy with the products (always a plus!). I was matched to 'Warm Beige' and the colour was spot on. I have usually had such a struggle to find matching tones with drugstore foundations.

This goes on very smooth - I normally apply using a Real Techniques Buffing Brush and it blends and layers very well. Good medium coverage overall. You can go very light with a loose powder after, or depending on the amount of concealer work - you may not need to set at all. Finish is a natural matte, and no immediate tackiness/stickiness after application which is great.

I use this with a Revlon Photoready concealer in 'Medium' on dark spots and the two products blend very well together. Also a good combo with MAC's Select Moisture Cover in NW25 for undereyes.
Read some reviews about the foundation oxidizing after awhile - but i've been using it everyday for the past week for a full day with slight touchups in between, and have not has this happened to me.
I was so happy with the product that I went back to Boots and picked up a second bottle to keep as a spare.

We don't have Boots available in Brunei, so whenever I make a trip down to Thailand, Boots is always one of the first stores I visit!

The Good:

1. The MatchMade service really did work- the colour match was perfect for my skin. I came out as the palest shade in the range Calico and it blended in like a second skin.

2. Reasonably priced- Boots almost always seem to have a voucher giveaway thing going on with this brand.

The Bad:

1. Made me breakout. I don't have great skin as it is but in the area that I applied this foundation I got about ten teeny pus filled blocked pores within 24hours. Not good. This has never happened with a foundation on me before.

2. Coverage just far too sheer. It says medium but it is closer to sheer on me and does little to cover minor imperfections.

3. Didn't last anywhere near the advertised length of time and it both oxidised and clung to dry patches on my skin (which has been primed/moisturised properly).

This foundation is one of the best I've used. The colour match system which no7 now have in store helped me find a colour that was the perfect match to my skin and the no7 assistant was very helpful when I explained to her that I needed a product suitable for my dry skin that will last a while without coming off. I can safely say I've been to the gym AND swimming wearing this and still come out with it on.

It has a medium coverage which is good and with some concealer (even a cheap concealer) it looks perfect. My skin looks glowing since I've been wearing this.

Also, it's brilliant for my dry skin as it doesn't make it look flaky or dry it out. This foundation feels really light on my skin and doesn't clog my pores.

The only downside of the foundation is that it's around £14 to buy which, when you're young, can be more than you'd like to pay. However, I'll agree with the motto "you get what you pay for" with this product as it's well worth the money, and more.

Overall, I'd definitely use this product again as it's fantastic and a perfect match to my skin type and tone.

This is currently my favourite foundation. Boots No.7 foundations have always worked very well with my skin, and although I don't usually like to spend more than £10 (very tight budget) I wouldn't hesitate to buy it again.
I use the shade named Calico as I have light skin and I think it's the lightest shade it comes in. It's almost completely a perfect match for my skin which is fantastic as 90% of the 'lightest shades' out there make my face look orange and are always 2 or 3 shades too dark for me.
I use 1 or 1 1/2 pumps in the morning and apply it with my Beauty Blender and it always goes on gorgeously. I used to have horrible problem skin and still have some slight scaring and uneven tones but the coverage it offers is perfect for me.
No.7 Stay Perfect might not be everyone's cup of tea but, if they keep the formula the same, I will definitely continue buying it.

I'm still looking for my HG and decided to spend a bit more than the norm on foundation when I bought this, so I had high hopes. The colour matcher in Boots said I was "calico" (I have very pale skin but I have keratosis pilaris so my cheeks are quite red). I liked the texture and it was easy to apply. It wasn't too wet or runny and didn't dry while I was applying it, but I didn't feel it gave me good coverage on my rosy cheeks, even with a lot of concealer. If I put more on to cover my cheeks better, the rest of my face ended up orange. One thing I liked was that I didn't need to put on much powder over it, which was a bonus, but the lack of coverage put me off and although I'll finish out the bottle, I'll be hitting the shops again once it's gone to find a better product.

I Brought this after getting colour matched at my local boots. I was matched to the palest shade of cool Ivory. It seemed to fit my skin tone in the shop and I've been testing it out for about a month now. It goes very orange and oxidizes after about an hour. It also doesn't cover blemishes very well and fades and becomes patchy after not very long. Definitely not worth the money.

A little worried that this was not going to live up to its reputation or claim to stay perfect. However, it does! I have in the last 3 months tried almost every foundation available in Boots UK and spent £££ to find my HG. This is not my HG, but its near enough. It is perfectly priced and does the job perfect. I do wish that the colour would match me better. That's right, when I did the colour match test with this fancy "camera" I came out with 2 totally different colours - none of which was really a 100% match. Cool Ivory and Beige Rose. What I am impressed with is the staying power - and I am comparing this to Double Wear by Estee Lauder and Even better by Clinique.
It does not go "powdery" in my fine lines after a day at work. It keeps my red cheeks covered up (with a little help from a concealer if needed)
I dont like too much cover so I apply this with a brush and the product melt into my skin very easily and appear seamless. I sett it with No 7 translucent compact powder.

Well worth the money and I feel confident that my makeup dont "slide off" my skin before tea time.

I change my review it oxidezied so bad one

I have a mixed feeling about this one. I got mine at Target for $13.99 in the shade tan (i am nc 43 and have oily skin ). the foundation promises to be long wearing and has SPF 15.

I think the color match for me is excellent. the foundation goes on well (i use a flat top brush/fingers) and does not dry before you get a chance to blend. The foundation comes with SPF 15 which is nice and does not smell funky. I like the finish - its not flat matte but still matte.
Comes with a pump and is nicely packaged.

the problem i have with this foundation is that A, it is not long wearing and B, it changes color through the day. Even with/without primer or setting powder , this foundation turns muddy-orangy. After it oxidizes , it goes away after 4-5 hrs.

To me, long wearing means at least 8 hours of wear with 1-2 touchups. This foundation does not deliver.