I tried using it on my dark brown hair and it rarely came out, you can't even see the red undertones in the sun....I wouldn't recommend this shade for anyone with dark brown or black hair.
When I first used this hair color, I fell in love. I never had so many people (especially men) compliment me on my hair. Unfortunately, this color fades fast and I found when I re-dyed it, it seemed to pull more and more red. At first it was ok, but after I had re-dyed it for the 5th time, my hair was too red and brassy. I have now moved onto Feria's midnight ruby, but I may return to this one day. I think the trick with this dye is every second or third time you have to alternate it with another color to keep it from depositing too much red and turning brassy. Despite its shortcomings, this is a truly striking hair color that will certainly turn heads :-) I give it 4 stars.
I have been growing out my natural hair color for the past year and a half, but this color has been a constant temptation to go back to coloring my hair. This was my first dye ever, and I was thrilled with the color. My boyfriend loved it, my roommates thought it was hot, and I was constantly getting compliments and comments and questions ("Is that your natural haircolor?" was one I never understood, since this is burgundy and I've never seen natural burgundy before, but I got that question frequently all the same). I must have been really lucky to have chosen this particular color originally. When I switched shades on a whim, it was all downhill... not so flattering of a shade, not so shimmery, uneven "take", etcetera. I eventually grew dissatisfied and got it fixed at a salon (twice, actually, cause they messed up the first time) and have been growing it out ever since. But this color... this color has constantly been calling my name ever since. I might end up going back as soon as I've finished growing back to my natural color. That and the conditioner it comes with is awesome.
The color is really pretty, but made my hair look awful. I had my hair died black and the roots were faded so i decided to use this color. It turned my roots a bright red color, while the rest of my hair was still black with a slight red tint to it. It looked awful.
I have used this numerous times before and I love it. the color is rich and looks dark brown with hints of burgundy highlights. In teh sun it looks purpley red and is just soooo pretty. I love it!!
I decided to try this to cover up my faded, blackish brown hair. I absolutely LOVE the color; it's better than any other drugstore brand color I've used yet. After I dyed it, my hair was a beautiful reddish dark brown color, with a hint of red/purple in the sunlight. I only took off one lippie because the color faded within 2 weeks, and I could no longer notice the beautiful hints of reddish purple in my hair...but that is probably because I wash my hair every night and I was too lazy to use the conditioner every time. Still, after about a month, it hasn't completely faded...still looks great!
Btw, they changed the name of this product to Deep Burgundy or something like that, and the model is different. Same color though.
I really love this color, it's a reddish brown which I love because I can still look professional but have a red shine to my hair. It's a bit expensive for box hair dye but it comes with some conditioner which you use once a week that makes your hair really soft. I'll definatly get this again.
Just dyed my hair with this yesterday and I LOVE IT!! I started out with strawberry blonde hair and cinnamon roots. Now my roots are a deep red and the tips are dark brown. It looks awesome. Depending on different lighting; the color changes as well. Inside buildings it looks more burgandy/red, but outside it changes to a magestic deep purple. This color is simply magical and I can't wait to use it again! This will be my 5th year being a red head! Haha
I absolutley love this color. It's a brown with a subtle burgandy tone in certain lights. It's a burgandy without screaming LOOK AT ME. I HAVE BURGANDY HAIR! I love how in certain lights it looks brown, but in the sun or a backlight it's a burgandy/red tone. I would definately try it if you are curious. Believe me it's not eccentric. I'm in the military and we can't have crazy unnatural hair colors.
All I can say is that:
I LOOOOOOOOOOOVE this! I'm Asian, and unfortunately my black hair always fades to a dull brown, so I wanted to dye it a different color 'cause the brown is boring and a lot of black dyes look really fake, so I wanted to try red, and I love this! On me it turns out more red than purple-burgundy like alot of people said but it's just gorgeous!