This is one of the sexiest lipsticks in the nudey pink shade that i own.

Its gorgeous on my NC37-42 skin. and Makes my lips look absolutely gorgeous.

The formula is creamy and glides on beautifully.

I think the color is great for all skin tones..i would advise my NW girls to try it on and wear it out and about in different lighting before purchasing.

I prefer this over Airy Fairy!
I would use a warm nude like nyx lip cream in london over it or even antwerp or san paulo

This is the first lipstick I bought, probably because the color fits perfectly - the lipstick has cold undertones, just like my skin does. It doesn't last too long, but I don't actually mind (especially considering the price and perfect color). I also absolutely LOVE the (cherry) smell, it's perfect.

Beautiful color but it was drying for me and actually accentuates the tiny lines on my lips so I don't think I can wear it on its own. I opt for putting some Avon 24K lipgloss in pink (not too sure if that's the full name) and it looks very lovely and airy. I can actually wear it with smokey eyes without looking as if someone drained the life out of me.
The colour is nice pinkish-brown mauve-ish mix that looks cool toned on me. I can't say it is a very complex colour, in fact, I find it one dimensional but I see it as something that will look good on variety of skintones. I don't think this is the most flattering colour for me but when I put the lipgloss it transforms into this beautiful warm-toned neutral pink with golden flecks that is what I have been looking for. I think I would have even worn it on its own if it wasn't so drying.
So I took a lippie and a half for the formula which makes it a pain for me to wear and another half for looking kind of dull on the lips (if you want a matte-looking lipstick, then ignore this).

I love the colour but not necessarily the smell of this lipstick. Personally it is just too strong.. it smells like cherry which I hate when it comes to cosmetics I absolutely can't stand it and often cherry fragranced is a big no no for me unfortunately :(
But the texture is great and it's easy to put on my lips and doesn't make my lines too visible :))

Love this lipstick, basically looks like a slightly darker/better version of my own lips. Like another reviewer, I find it doesn't last very long, but it's cheap enough for that not to matter really!

I might buy it I might not, it's a lovely mauve pink, but not too much pink.. naturally looks like a darker colour than my lip colour.. I would wear it for a darker lip colour.. there is a slight shimmer but not too much, I would keep it.

I can't believe I haven't written a review on this yet and I've been using if for years!

I am an NW20, basically neutral colour but pull of cool tones a bit better than warm. I have medium brown hair, blue grey eyes and soft colouring. I also have very pigmented lips so finding a 'nude' is impossible for me since my lips are naturally berry looking. This is a pinky brown that borders slightly cool and is opaque enough that it covers my natural lip color without looking fake. I hate sparkles or shimmer and this is a perfect 'creme' style lipstick.
Someone discribed this as Mac viva glam V minus the sparkles and they're right. A MAC girl sold that one to me onceand I shouldn't have bought it cus the sparkle felt gross and I looked silly (but yet it looks great on everyone else!).
Rimmels Asia last a good 5 hours on me before needing to reapply, and is the perfect amount of moisture. I always get complements on this when I wear it. I would buy this again for sure

Asia is a lovely mauvey rose. It is subtle and natural enough to be worn during the daytime and would be appropriate for office use. For me (cool-toned and pale with very pigmented warm-toned lips) this is ALMOST a MLBB lipstick- the depth of the colour is perfect but it is a tad too pink to look like my lips.

I have removed one lippy because the formula is very drying. The smell is divine, the lasting power isn't terrible and the packaging is nice.

I was looking for a MLBB shade, and this color is exactly what I hoped it would be! It's a mauvy rose with just a hint of shimmer.
However, I like my lipsticks completely scentless, so I'm really not a fan of the strong cheap bubblegum-ey scent here, and I think it lasts quite a while.
Overall, I love the color and texture, but I'm still looking for my perfect (scentless) MLBB lipstick.

a really gorgeous muted pink shade for everyday wear. it smells great as well! i just love this colour - it works with most lipglosses and you can combine it with other lipsticks or just wear it alone. so versatile!