This is a "long lasting lip color" with two products - a lip color concentrate and a clear gloss - on one stick.
This color is a berry-ish red that's not too bright for my NC44 skin. It's similar to the type of red color that Halle Berry wears in the Revlon commercials.
I bought this thinking it would last through eating, drinking, etc., but it didn't. It does last longer than other lip colors and isn't troublingly dry when paired with a gloss. However, when I ate with it on and tried to be careful not to wipe away the color, I ended up with a red ring around my lips. Not the look I was going for.
I think there are probably better products out there if you want something long-lasting.