I LOVE this shampoo! Well, it doesn't FEEL like a shampoo. It's pretty natural, and it's like aloe vera gel consistency and look, probably cuz it's a big ingredient in this. My hair is left so shiny and soft that I don't need the condish afterwards now! I have kinda thick wavy/curly hair. And the SMELL! mmmmmmmmmmmmmm To me it's like cola!
I bought the 32 oz pump bottle which is a great value for how long this will last. This is a keeper!
Nice shampoo I love the scent! It smells just like 7-up! It lathers up nice and cleans well, the Blinc Hair/Body products tout using more natural ingredients and ditching ingredients that irritate. I didn't feel much difference even though I'm highly sensitive to irritating products. Won't purchase full size because I need something softer for my thick hair. This would be great for someone with normal hair.