I bought this to put in a lip palette, so I wasn't concerned about the no-frills navy blue packaging. The lipstick is a dark mauve with silver microglitter (which is not gritty), very pretty natural color with a great texture (creamy, very moisturizing, long-lasting), called Captive. I wasn't too crazy about the scent of the lipstick, so I melted it into my palette with a bit of an Old Navy berry lipbalm, and now it's perfect!