"Mmmmm! Open the windows! Spring is here! The strong, fragrant aroma of freshly blooming spring lilac bushes!" ... I am not a huge fan of florals in general ... but my husband grew up with a lilac bush right outside his bedroom window and was always reminising about it. When I got some of the LOL Lilacs tarts and burned them, each time he would comment on noticing it and smile -- which makes it so worth it! It's quite a strong and powerful scent - I usually burn in only in the main room and blow out after a while once the scent has really melted, and it lingers well. It's a very true, flowery lilac scent.