I bought this about a year ago from TJMaxx for $10. I do like the packaging because it channels all the product downward. I think the price is ok, not dirt cheap but not super expensive because it lasts a long time.
I would buy this product again given my results. I shampoo/condition my hair, get most of the "dripping" water out and put this in while my hair is very wet. I find that the water left in my hair, along with the quarter size amount helps to distribute this through my shoulder length hair evenly. I also add Herbal Essances Tousle Me Softly mousse (which I'm not a fan of but I'm trying to use it up) and Aveda Control Force hairspray which I love.
I can get second day hair with this as long as I never put up my hair... it messes with the pattern somehow.
I have curly hair and this gel is a must for me year round. It prevents frizz and keeps my curls defined. It's easy to get second day hair with this.
I decided to try this gel due to the great reviews on MUA as well as naturallycurly.com. I didn't like it on its own -- too much crunch for my 3a hair so I tried using it a couple of times with my HG curl cream (BB Curl Defining Creme). This combo did give me great hold, enhanced my curls and helped control the frizzies. But, it also flaked badly -- to the point that I had to stop wearing dark colors when I used it. Frankly, I don't love any gel that much so I stopped using it and have handed it over to my husband to try.
UPDATE 10/24/11 - After spending so much money on various curl creams and gels, I finally repurchased BRHG after asking a MUAer with similar hair what she is currently using. I don't know if I originally purchased a bad bottle of gel or if the gel was just old but this new tube that I purchased from Ulta was in different packaging and the scent had changed. I am finding that I now adore this gel - it makes my hair shiny, holds and enhances the curls and there is no flaking. So glad I tried it again!
This is my go-to gel for when I wear my hair curly. It has the strongest hold of any gel I've tried (and I've pretty much tried them all). My frizz prone curls stay smooth and shiny until my next wash. It does leave my hair crunchy, which I personally like because crunch for me tends to mean strong hold. It scrunches out easily though. I've been using this stuff for 4 years and still can't find anything that compares to the control and hold it gives.
I (like many others) bought this gel after reading rave reviews on this site and naturallycurly.com. I held off for a while since it is so expensive, but decided to splurge one day thinking it would be worth it if it worked as well as people said. Unfortunately it did not work for me. For starters, it dried my hair out and did nothing for the frizz. I think it was the protein. The other weird thing was the hold -- it was not rock hard at all. I see that many people complained about that, but I had the opposite problem. It did not give me any better hold than regular gels. Not sure why. It's great that is works for so many other people, but I will not be repurchasing.
I used this after reading raves for this gel on naturallycurly.com. I used it over my leave in and regular gel and got amazing hold and curl definition. It's pricy at $20 but I only need to use a tiny bit (about the size of a dime) for my just past shoulder length hair. I fully expect the small tube to last me 4 months or more. The packaging is just so-so - I can already tell it will be a pita to get out the last bits.
I've also tried it, mixed in with aloe vera and it gave me decent hold and definition but left my hair extremely dry - definitely layer or mix in with a moisturizing gel,leave in, or cream.
I'm 3b/3c curly, with fine, thin hair. I read about BRHG for a long time at naturallycurly.com and I never was motivated to buy it, despite the raves there. DH shared with me that he likes my shoulder-length curls loose (as opposed to up in a clip every single day all summer long to avoid frustration with frizz) so I figured it was time to give BRHG a try, especially since my ULTA coupon helped with the price. Well, it was love at first wear! I mix BRHG with either KCCC or a gel from Curls and I get nice curls that last all day with no frizz as long as I keep my hands out of my hair. I have to scrunch out the crunch, but my hair is great after that - my curls are soft and last all day with no frizz. I will definitely repurchase, even without an ULTA coupon!
On my 3rd tube now, this gel is the best I have ever used.
Like many others, I was blowing my naturally curly hair straight.
You know, that same boring straight hair, side bang look all the clones wear today.
Now, I just wash and condition, leave it soaking wet and squish in this magic gel.
Air dry and put up in a high loose pony tail at night.
Next morning, gorgeous fluffy curls. All I do is straighten my side bangs( 1 minute) and it looks like I have spent an hour curling it with a curling iron.
After seeing the love for this product on the hair board for years I finally decided to try it. I tried it several different times both by itself and layered over other products. I just can't get it to work for me, it makes my hair hard and crunchy. No matter how much I try to scrunch it out or how little product I use, just not happening. But for reference I'm more wavy than curly for the most part and my hair is fine, so maybe this is why I couldn't get it to work. :(
Ok, HG gel. There, I said it. After straightening my naturally curly hair for years, I finally found a routine that works (Biosilk Rock Hard Gelee mixed with aloe vera gel). I put this in hair, air dry, and don't touch. It's VERY strong hold... probably the strongest holding gel I've ever tried (and I've tried many). But the beauty of this product is that you can scrunch the crunchiness away once it's dry. I actually like to put this product on wet hair and go to bed. I wake up with nice soft curls and no frizz. I hope these awesome results stick around. It's winter now so the true test will be how this product operates in high humidity summer temps. But for now, I couldn't be happier.