I have been a Covergirl Outlast person ever since it came out. I bought a bunch of the Almay TLC colors and Truly Raisinette is my favorite. Great color, stays on a long long time. My only complaint is that when it wears off, my lips are a sort of pale pinky glow in the dark color. But I have already bought this twice and will continue to purchase it.

This is so much better than Outlast, Lipfinity and Revlon OT - all which peeled and wore unevenly on me. Truly Lasting is light and stays put. Raisenette is a great natural, everyday color. The gloss is great too...

The more I use these lippies, the more I like them! And this color is just about perfect. Very natural mauvey-pink YLBB type of shade. And it lasts and lasts. I don't know how this formulation differs from the other long-lasting products, but it wears better, in my opinion. High raves from me!