I loved this foundation. I have combination skin (oily t-zone). It is the only foundation that would stay all day (specially on my nose). The coverage is amazing..doesnt cling to hairs or settle in pores. Even when I had bad breakouts I would get compliments on how soft my skin looked. It is in a pump bottle..good for keeping the germs out. The worst part is when I first ordered this foundation if you created a full coverage foundation you would get the full foundation and a full compact powder for $28.50..now I think it is up to $45...and you do not get the powder with the full coverage :(
Still my HG.

Reflect asks a number of questions about your skin and what you want your foundation to do, and then they mix up a formula specifically for you. I have oily skin and this is the first foundation that didn't look greasy or run. And it didn't irritate my skin, which is always a plus!

This is a nice product, it goes on even and lasts all day long. It is very hard to get a good color match because you are ordering online, but the customer service is very good about sending you different colors to try to match your skin perfectly.

I love this foundation...it gives a beautiful glow to your skin - it's very unlike any other foundation I've tried. I wonder how they do that? :)

I liked the fact that it was a pump bottle.The color matched me perfectly,and they sent me great sponges with it as a free gift.This will undoubtedly be a repurchase for me. Rave,Rave!I am torn as to whether this or my Kinetin foundation is my holy grail.

THe color was wrong and I didnt like the way it felt on my face and was too matte for my liking (N2) I sent them an email but I never got a reply back.

*tears of joy* After years of searching and many many disasters... I have FINALLY found my HG foundation!!! It is sooo hard to find a liquid foundation that's pale enough for my complexion AND yellow based AND oil-free AND truly non-acnegenic. I just got mine in the mail yesterday and so far so good. It's the perfect match for my skin, dries to a smooth matte finish, and doesn't change color midday. I still have to wait and see if this will make me breakout. I will be sure to update my review in a month or so. But for now I"m sooo happyyyyy!!! ((UPDATE)) *sobbing* I"m very sad to report that this foundation made me break out... back to my search for my HG foundation :(

I was excited to use the customized foundation because I can never find a foundation light enough for my skin. This product wasn't much different than any other product that I have purchased at the drug store so I wouldn't buy it again.

Im loving my foundation from reflect.com, I wanted full coverage, and that what I got, but it blends easy, doesent smell like makeup is for combiantion, acne prone skin,and I just love it, got a powder with it too but dont like that, but since I got the 10 dollar special it doesent matter to me!Also, they give you a bigger bottle than most foundations, so I dont think the regular price is that bad(28.50).Im going to mabey get it a shade darker, it's almost perfect shade, and works well, but since you can get it recostomized for free, why not?..lol.Deffinitly will buy again, and if I can get it perfect color, it will be a holy grail!Also stays on well, and worked better than any other foundation Ive tried for my dry patches, Im really pleased with this and am going to go customize some more!!

I'm one of Reflect.com's biggest fans! I just got their foundation system, and I LOVE it. I received both the liquid and powder/compact foundations. They suggest using the liquid lightly where you need it to even out tone, then going over it w/the compact powder fnd. (like MAC's StudioFix). I love the texture and consistency and coverage, and don't mind paying a little more ($28.50 for the system regularly, usually there are specials) for something that works so well. Try this item!!!

Received this fairly quickly after answering about 15 questions on my skin type/colours etc. Good new: packaging is nice - small glass pump bottle and quality of product seems good - leaves a moisturing finish on my skin, which was my request. Bad news: smell was horrible - chemically and colour was wrong , too pink/dark. I will edit this review once new product is made. CS was good about offering replacement - no arguments; all done by e-mail with a small questionaiire of what I would prefer. With coupon code this cost $10.00 (normally $28) - so good value if they can fix it. UPDATE: Just received new formulation - perfect match and nicely moist. Sheer to medium coverage - would reorder with coupon for $10.

My customized foundation is an oily skin formula with a lot of coverage. It is excellent and is now my favorite. It blends well, absorbs oil, covers imperfections impecably and they matched it perfectly to my skin tone. I bought 2 other bottles to have on hand in case they ever go out of business. I did the same with their custom shampoo for oily hair. Great products!

As everyone else has said, the cust.service is wonderful. My first selection was a tad too light and they recustomized for free, no questions asked. My new color, N3 is great. The color, tone and coverage is just right for my 40 year old face. I am going to try some of their other products now.

I generally stay away from liquid foundations because they usually make my face feel sticky or do not match my skin color because I am asian. However Reflect.com's foundation is marvelous. It matches my skin color perfectly and covers my imperfections nicely. The foundation makes my skin look naturally flawless and it feels so smooth on my skin. A little goes a long way, which is nice because the foundation is pricey.

Tried Reflect.com because they were having a $10.00 special. Best thing I could have done for my face!
I custom-built my own foundation and am loving it. It covers beautifully, and I have uneven skin tone, dark circles under my eyes and minor acne scarring. What a find!
This foundation goes on smooth, covers evenly and stays on-even over my oily skin. For my $10, I also got matching pressed powder.

My formula is P1 (probably the palest, not sure!) -- it is thicker/heavier than a foundation I would use every day, but I often use this when going out dancing. The stuff STAYS on, and trust me, I *sweat*. I dab my face through the night and when I get home, there is still coverage. I prefer using my Px foundation brush with this foundation, and also use it as concealer under eyes or on spots if needed. Pump often dispenses more than I need, so I'm not crazy about that. But, I got this on special for $10 and if I could get it at that price again, I would repurchase.

I was disappointed in my Reflect.com purchase. I do agree that they have the best customer service of any online store but the product was rather average. I think I am hard to please when it comes to foundations but this reminded me a little of a drugstore foundation.

Reflect is a very cleaver company with super great, unbeatable customer service!
I ordered their foundation cuz they sent me a promotional coupon, so I thought.. "why not?"
When I first got it, I thought the color was a little too dark than my usual foudation, so I didnt even give it a chance, off to my train case it went.. not until last week, I was doing my winter cleaning.. I digged this goodie out.
Since it looks dark in the bottle.. so I was like.. "well.. what can you expect from a company that 'customize' products just by asking you a bunch of questions"
but HOW wrong am i? this is the exact shade for my skintone.. it goes on matte(not super powdery or freakishly matte) lasts all day.. and keep the oilies on my t-zone at it's minimal!
Only a little is needed, so the bottle probaby going to last me a while.. not to mention.. I have a million other brands of foundations waiting in my cabinet.