I recently bought Dipdown as a recommendation for my brows, I originally used Brun eyeshadow to fill them in however it didn't last all day so I was on the hunt for something better and this is definitely it. Dipdown has a slight red undertone when compared to Brun so it's far more realistic for my brunette/auburn hair colour. I apply this with an angled brush for a strong and precise application, it lasts all day and doesn't smudge or fade at all. I've never owned a fluidline by MAC before but there appears to be a lot of product in the jar which is also a huge plus for the price. It's also great for using as an eyeliner aswell for more natural looks. Overall, I would definitely purchase this again unless I come across something better.

The quality of this fluidliner is what you would expect: glides on smooth and effortless. I personally use a Mac Brush 266 to apply it on both my upper and lower lash line. I loved the Blacktrack Fluidline and wanted to try a brown color. I wanted to get away with a more natural look and didn't want the type of brown with a red tint in it (which I stumbled upon buying a pencil liner--when I accidentally rubbed my eye, the smudge made my eyes look irritated and made me look like I was crying all night). Dipdown is the perfect brown I was looking for; a dark, true, deep brown! I am a golden beige/NC 40 color with dark brown eyes and dark brown hair--this color alone with no mascara is a perfect everyday wear for me!

This fluidline is NOT waterproof or smudge-proof. BUT I am impressed with the staying power of it! It does not easily come off when water is splashed on my face nor does it come off when I accidentally rub my eyes--but when I do both (washing my face with water and rubbing the liner off my eyes), it takes skills for it to come off. Of course make up remover will take it off but my point is that I can wear this fluidline liner to a water-park or take a swim with it! =)

I think they recently raised the price on these items because I remember purchasing the Blacktrack fluidline around $14.00. Now they are about $16.00 + you have to pay for tax! I would invest in this item again because it does last me a long time! So far I have had this particular item for 5 months, going on 6. I've had the blacktrack fluidline for 1 year and before I purchased another one, I gave the dipdown fluidline a try! I plan to purchase the blacktrack fluidline but I don't think I would use it as often/daily as the dipdown (maybe for only special occasions).

Swatch this color at the nearest Mac counter to you because it may not be the color you're looking for. To me, it's perfect! And I recommend this to all skin colors because I think dark brown is such a universal color! Brown is the new black...at least in my world! ;)

P.S.
Hope my review helps!

I love MAC fliudline! For my first few years using gel liners, I was only using black. However, when I went to a department makeup counter, the saleswoman told me that even though I am young (in my 20s) and can "get" away with black liner, she recommended that I switch to dark brown liner for a softer look that would "open" my eyes more. I am so happy that she recommended that for me.


At first, I was admittedly scared of trying dipdown, because it looks so light-colored when viewed through the glass packaging. Yet, it applies as a more dark brown and works perfectly as an eyeliner.


Just like the rest of the fab MAC fluidline line, the liner is easy to apply, lasts all day, and does not wear off. I use mine practically everyday, and it has lasted me over a year. It does get dry when there isn't much product inside (just like any other gel liner), but I recommend just adding a couple small drops of water and mixing with the brush. I was also told by a MAC sales associate to store fluidline containers upside down (which is hard to do, since the top has a rounded edge).


Anyway, for those who have always stuck to black eyeliner, I highly recommend experimenting with brown to see the difference! :)

i've been using dipdown for several months now and can't skip a day without it. i use this to fill in my brows and with a dense angled brush, it does wonders for achieving the perfect shape u want for ur brows. it stays put all day, doesn't fade or smudge and suits my dark brown/ black hair. dipdown is a definite staple in my makeup routine.

Finally! A decent dark brown gel liner that has no glitter, isn't reddish, and most importantly of all it does NOT transfer to my upper eye lid. This is fantastic stuff and easy to apply with a bent liner brush. I put this on at 5:30 a.m. and it's still going strong until I take it off at night. I think I will get this in black track. I have MAC's liquidlast liner too, and it does not budge however it is much trickier to apply. Thank you MAC for this fabulous gel liner! Please never ever discontinue.

I love this on my brows to fill them in and i love to use it on my waterline too ,i have used it as an eyeliner on natural eye look too

I love my cat-eye flicks but black eyeliner tends to look "too much". I wanted a product that can be used as cream eye shadow, as brow filler and eyeliner (I know, I'm a fussy customer) and this is it. I don't have sparse brows but I like to fill the ends of my brows to make them look even and I have dark brown - almost black hair which makes this a good brow colour for me. As an eyeliner, this looks natural on me without having to sacrifice my liking for cat-eye flicks. This has a great staying power and I like to use this to define my eye socket. Will repurchase.

This is the first MAC eyeliner gel I ever used. I don't know how are the other colors but this one is not pigmented enough. Also, it dries out too quickly. Nice one overall but i don't think I'll use it again.

This is a matte dark brown eyeliner. It's creamy, smooth and applies without skipping. It's easy to make precise lines and curves. It is long wearing - doesn't smudge, budge or flake off. Super easy to remove without any excess rubbing, irritation or need for a special product other than your regular facial cleanser.

Staggeringly good product. The brown is strong and dark but so much softer and more flattering than a harsh black. Instead of using an eyelid primer on my oily eyelines, I take a cheap eyeshadow brush (Lydia) and brush on Estee Laude Double Wear Stay In Place Powder Foundation over the entire eyelid area - this is a good use for the leftover powder foundation that forms a circle once you've hit the pan. Any decent powder foundation would work the same way. Then apply the MAC eyeliner over the powdered lid, with a £4 angled-bristle brush bought off Ebay. Don't get sucked into buying the expensive, floppy, short-lived brush that the MAC staff will try to get you to buy. The eyeliner is a very soft texture in the pot and it will last perfectly from 8am to 10pm on my oily lids if I do the prep with the powder foundation first. Is not displaced by crying or sweating at the gym either. I use a lot of this for big flicks every day and one pot has lasted four years so the purchase price is negligable. Note - wanting a grey eyeline, I purchased the Bobbi Brown equivalent of this and it was dreadful. Avoid. Despite both companies being owned by Estee Lauder, the MAC eyeliner is hugely superior.