Oh wow, I love this! This cleanser is wonderful for me because I can just tissue it off without having to wash it off, so it's faster and trouble-free. It is a very gentle product that is milk-like in consistency and texture, but a little creamier. It is great to remove mascara, lipstick, or any other make-up on my face. I love the packaging as well, in a clean-looking 6.7 oz bottle that will last me a long time. This is the product GA Face Designers use to take off customers' make-up before makeovers. It's quick, painless, and it works. Hyopallergenic, too. It has a soothing quality to it as well. It is not harsh at all. Another Armani product that I can't get enough of.