75%
would repurchase
3.8/5
package quality

price range

Reviews

Reviews


5.0
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7 years ago

There are so many factors that will make your hair color fade faster, such as: washing hair in warm or hot water, sun, hard water, etc. Actually, your hair color will fade no matter what you do,...

About reviewer (10 reviews)

Age30-35

SkinCombination, Fair

HairBrown

EyesBlue



4.0
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8 years ago

I originally bought this shampoo as a dupe for my Biolage color shampoo, and I am satisfied with the results. Granted, unlike some of the other reviews, I'm not doing anything drastic to my hair. I...

About reviewer (49 reviews)

Age25-29

SkinAcne-prone, Fair-Medium, Warm

HairBlond, Wavy, Medium

EyesBrown


1.0
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9 years ago

I had purple streaks in my hair. Paid $140 to have it done. Biotera Ultra Color Care Shampoo/Conditioner got good reviews, so I purchased it. Now my purple streaks are a pale blue. I am really...

About reviewer (1 reviews)

Age56 & Over

SkinOther, Fair

HairBrown

EyesBlue


4.0
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9 years ago

I bought this based on the recommendation from a Sally's sales associate. I use this with the conditioner and overall I am pretty happy with this product. The fragrance is nice and as an everyday...

About reviewer (5 reviews)

Age19-24

SkinAcne-prone, Fair-Medium, Warm

HairBlack, Straight, Other

EyesBrown


5.0
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9 years ago

Absolutely love this. purchased this about a week ago along with the conditioner 2 for $20.00 at sallys. I had been using argan oil infused shampoo and conditioning products and have recently gone...

About reviewer (16 reviews)

Age25-29

SkinCombination, Medium

HairBlond

EyesHazel


5.0
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10 years ago

This review is for the Ultra Color Care Shampoo. I used this for the first time last night after dying my hair a burgundy red. I followed it with the conditioner of the same brand/series because...

About reviewer (37 reviews)

Age25-29

SkinCombination, Fair-Medium, Neutral

HairBrunette, Curly, Medium

EyesGreen


2.0
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11 years ago

Unfortunately, this product didn't cut it for me. I have been searching for a shampoo and conditioner that will quench my thirsty hair without breaking my bank. I have dry hair and an oily scalp so...

About reviewer (3 reviews)

Age25-29

SkinCombination, Medium, Warm

HairBrunette, Wavy, Medium

EyesGreen


5.0
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12 years ago

I got this when I ran out of Biolage... 2 liters for $15, which is less than 1 of Biolage! I use the Color Care and love it. Works just as well as the brand name and smells almost as good- similar...

About reviewer (406 reviews)

Age25-29

SkinNormal, Fair, Cool

HairBrunette, Wavy, Medium

EyesBlue


3.0
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12 years ago

My aunt purchased this from Sally's, and, I have to say, I'm kind of in love with this product. It's supposed to be a dupe for Biolage, and I find that it actually exceeds Biolage in performance....

About reviewer (690 reviews)

Age19-24

SkinCombination, Fair

HairRed

EyesBlue


2.0
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14 years ago

I have been using this for a couple of months now and I don't like it much. I have it in color care. I do not really notice any help with the color staying, I have had my hair dyed with demi...

About reviewer (48 reviews)

Age19-24

SkinNormal, Fair-Medium, Cool

HairBrunette, Straight, Medium

EyesBlue


4.0
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16 years ago

This is a decent, everyday shampoo for me. I have thick but fine hair that's color-treated, so the ends are dry. I'm always looking for moisturizing hair products, and this, after a week of use,...

About reviewer (50 reviews)

Age36-43

SkinOily, Olive, Not Sure

HairBrunette, Other, Other

EyesHazel


3.0
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16 years ago

I bought this based on the reviews here. I have mid-length wavy hair, lots of it, but fine in texture. This shampoo was disappointing. It doesn't lather well and left my hair with that too...

About reviewer (118 reviews)

Age44-55

SkinNormal, Fair-Medium, Neutral

HairBlond, Wavy, Medium

EyesGreen


5.0
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16 years ago

I LOVE this stuff! I discovered it completely on accident while buying my Ion hair color at Sally's. It's supposed to be a knock-off of Biolage, and certainly smells similar, so I thought WTH. ...

About reviewer (70 reviews)

Age25-29

SkinAcne-prone

HairBrunette

EyesGreen


5.0
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17 years ago

I am using the Biotera color line. I am by no means a shampoo snob, but it HAS to smell good. I went into Sally's to find something to make my hair feel softer after my lastest dye job at the salon...

About reviewer (49 reviews)

Age30-35

SkinCombination, Fair-Medium, Not Sure

HairBrown, Other, Other

EyesBlue


5.0
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17 years ago

I use the Biotera Color Care shampoo, with the Biotera reconstructing conditioner (knockoff of Biolage's conditioning balm). I much prefer Biotera products to Biolage - the price is better, and I...

About reviewer (512 reviews)

Age30-35

SkinDry, Fair, Neutral

HairBrown, Wavy, Coarse

EyesBrown


4.0
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18 years ago

I use this in the color care formula. This is very similar to the Biolage line it's copying. I've tried both, and I have to say this is just as good. My only gripe is that it tends to build up...

About reviewer (129 reviews)

Age19-24

SkinDry, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesBrown


2.0
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18 years ago

I tried out the color care shampoo and conditioner from Biotera. The smell was nice and the shampoo lathered up nicely. Unfortunatley, it left my fine/thin, color treated hair rather limp and...

About reviewer (130 reviews)

Age25-29

SkinAcne-prone, Fair, Cool

HairBlond, Straight, Fine

EyesBlue


4.0
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from

19 years ago

I first used this botanical based stuff back in the early 1990's when it first debuted on the market. The smell was wonderful and it really moisturized and conditioned my hair even without...

About reviewer (1543 reviews)

Age36-43

SkinNormal

HairBrunette

EyesHazel


4.0
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20 years ago

I've been using the new Biotera for color-treated hair at Sally and I really like it. I bought the promotional pack for less than $10 for the shampoo, conditioner, and some nail polish. I am a...

About reviewer (4 reviews)

Age30-35

SkinVery Dry

HairRed

EyesBrown


5.0
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20 years ago

This is the best shampoo I've ever used!! It has the most beautiful scent, too. I highly recommend!

About reviewer (3 reviews)

Age25-29

SkinCombination

HairBlond

EyesBrown




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