I'm glad this product worked for other people but it just didn't do the job for me. It did not stop my shadow from creasing at all. I also really disliked the pinkish colour of the product, I felt that it did nothing for my eyes. This was the first eyeshadow primer I purchased and luckily I didn't give up after this one. Since then I have found several others that are miles ahead of this product, namely the ones by Nars and Bare Escentuals.

I work in a Shoppers that sells many eye shadow primers, and this is always my first pick to sell or use. It gives a nice matte finish, spreads easily, wears long. The tube lasts forever because you don't need a lot of this product to work with. It's one of the best I've tried.

Just for the record, this was recommended to me by numerous gals and is the first eyeshadow primer I've ever tried.
That being said, I'll never NOT use a primer again! Love it! I was worried about the pinky tint (I have yellow undertones), but it blended over my eyelids effortlessly. When applied to my lower lashline, everything - eyeliner on the waterline, eyeshadow, foundation, concealer, whatever I do that day - stays exactly where it should. I also use it to prime a tiny red scar in my undereye area from a healing zit. I paid $28 CAD, which was steep for me, but I'm okay with it now after using it and realizing that this teeny bottle will last me a long time. I only use a pinhead size for each eye area.
Without primer I loose every speck of eyeshadow into my crease. What I realized while testing/playing with this product is that I had very minor creasing ONLY with my cheapest eyeshadows. When I used better quality eyeshadows (especially Revlon Matte shadows though not high-end), the shadow blended beautifully, had zero creasing and looked fresh right up until I washed it off before bed.
I will repurchase! :) How did I ever wear eyeshadow without primer before??!?

I'm another one this works for. I haven't tried UD, and quite frankly, it's the same price at Sephora, so if this works, why switch? I got it with Shopper's Drug Mart points, so less of financial hit. I've had the same tube for over a year, so I'm not quite sure what the people who are blowing through a tube in 6 weeks are doing with it. A tiny amount does the trick with Sweet Libertine mineral eyeshadows, for sure.

I'm not sure what it is in this that irritates my eyes, but there were very unhappy with this product. I liked the application and the performance, but wow it makes my eyes hurt.

This product is quite expensive in NZ for some reason. About $27 NZD if I remember correctly, which is pretty ridiculous considering how little product there is. But I was in desperate need of a primer as UDPP is not available in NZ and didn't want to bother with online shopping/shipping just for one product. The primer is that of a lotion, is white in colour and goes on smoothly and not greasy on eyelid. The trick with this primer is knowing how to use it properly. I find that you only need the smallest amount, and by small I mean the size of a grain of rice on each eyelid. Blend it in and close your eyes as you wait for the primer to dry completely. It does prevent the creasing of shadows, but not for more than 4-5 hours for me. After that I did notice a crease in my shadows and It didn't make shadow colours more vibrant though, but I do tend to wear more neutral shades, so that didn't bother me. Sometimes I had good luck with this primer and it worked for a good couple of hours, sometimes not so much. It would crease within a couple of hours. I find that I have better results with a concealer or foundation and some powder on top. Wouldn't buy this product again, and will instead try out UDPP.

This is HG to me. I haven't tried UDPP or TSFI though so I can't compare, but the fact that it holds eyeshadows in place for more than ten hours without creasing or fading on my oily lids, independently of weather conditions makes me to not purchase anything else. I bought mine a year ago and it still has quite a lot of product left in it, you need the tiniest amount on each eye (less than half a grain of rice, I'd say). Even if the label says it's good for 6 months only, I have noticed no alteration in the product quality, and it's probably because the packaging is so hygienic. It gives a bit of colour, so it's going to be neutral on caucasian skin and perhaps act as a light base for darker skin tones. Yes it's expensive but worth every cent.

I use this for dance performances/competitions where I put LOADS of eyeshadow on and expect it to last the whole day without fading. It hasn't disappointed me at all. Doesn't crease either and you only need a tiny dot on each eyelid and just blend it with your fingers and you're set for eyeshadow.

I noticed that it does have a little color on it -- nude, but overall it doesn't affect the color quality of the eyeshadow I use.

First off let me state the obvious, this is very expensive for a tiny amount of product. That being said, I would not have complained at all had this worked out for me as it really could last a while. I have used both UDPP & L'Oreal Decrease & really like both of these so I was quite stunned when I tried this & it failed miserably for me. I tried this over a span of several days & always ended up with the same result. First, after about 1-2 hrs or so I noticed my lids felt a little on the damp side. I don't have horrible oily lids to begin with so this came as a huge surprise for me. The only reason I use primer is to stop fading. I have never used a product on my lids that made them damp. After about 3-4 hrs started noticing my shadow fade in the crease, it did not clump up but it for sure disappeared in that damp crease area & made my eyeshadow look silly. YUCK. The damp part doesn't even happen to me when I do not use primer so that is just a nasty feeling. ~Up for swap you go! Very disappointed! continued >>

I picked this up, as I needed a new eye primer, and was looking for an alternative to Urban Decay Primer Potion. This is perfect! Has a lotion/moisturiser consitency, put you only need a little bit on each lid, and blends away perfectly. When shadows are applied, it makes them last pretty long, with no or very very little creasing, (but you can hardly tell). Definitely worth a try, and is great to have on hand if you run out of Urban Decay. I like how it is in a tube, makes getting every bit of product out a breeze.