honestly this is one of the best concealers on the market. it covers like a beauty. under eye circles, blemishes, dark spots, it can cover anything. its not too expensive, and although the bottle is small, you each time you will use so little to cover everything, it lasts forever.
the only reason i cannot give this product a 5 is because of the color matching. i am very pale, but the lightest concealer is slightly too pale for me, and looks to bright under my eyes when i use it to cover dark circles. and the the next step darker is much to dark for me.
its a pity because i really like the consistency and quality of this product but because the color doesn't match i won't buy it again.

This is a good concealer. It covers red marks and acne scarring pretty well. I think it's too pigmented to use under the eyes without looking scary. Another plus: I had a mole removed and it helps make the scar not so noticeable.

This concealer is light, but provides great coverage. I have very fair skin and it is the perfect shade! Will definitely purchase again!

I was so stoked to try this after reading all the great reviews, and I'm really disappointed that this didn't work for me. It didn't cover my dark circles any better than the Maybelline Age Rewind concealer I've been using. When I applied this it darkened as soon as it dried, so the color of the product in the tube is way lighter than what you end up with. Also, when it dried it seemed to make my under eyes look crepey. I only gave this a 2 instead of a 1 because if it didn't color morph, it seems like it would work ok on covering pimples. I plan on returning this to Ulta. Bummer.

this is great concealer that i've had no problems with, it blends well i use my fingers, and lasts all day

great coverage, nice consistency i thought it was pretty good. didn't give 5 because it didn't really of the WOW factor..you know, i like it, but i don't love it.

I have very dark circles redness and large pores. So I decided to try this because I've heard good things about it and I'm glad I did. My shade is light and its a perfect shade for me. This covers very well easy to blend and its very natural looking I hate it when you can see my make up on. I lve this amazing concealer!

Ugh...why did I fall for this stuff?! After reading so many positive reviews for this, I went out and purchased it in Light for the sole purpose of covering blemishes. While the color is fine, the consistency is disappointing. It so thin and definitely doesn't cover well or last all day. Back to Clinique Advanced Concealer I go!

The best concealer ever!!!! Helps lighten acne scares, doesn't break me out, and great coverage!!! Limited colors though. Only flaw...Light works well in the winter, but when I get darker in the summer the beige is to pink and looks dirty on my olive skin.

I've been using this concealer for about 6 months now, and I'm barely reaching halfway through the tube. A little goes a long way, and it dries matte, has excellent staying power, and has lasted through sweat and tears (literally). I am pleasantly surprised by this product, and to be quite honest it's pretty much one of the best concealers I've tried. I have fine lines and really dark puffy circles under my eyes, and this product does of good job of covering them up without feeling/looking cakey, or settling into my fine lines. I top this off with a bit of bare escentuals summer bisque, well rested, and natural light duo. These products together really conceal my deeply dark eye circles. This concealer covers them the most, though, I just add the extra products so that it matches my skin perfectly. The only change I would want for this product is if there could be more color options. Though beige seems to work quite nicely for my light skin tone.

Cons:
-It does not fully conceal my dark circles (Benefit Boi-ing, MAC concealers, Aveda, and etc did a better job).
-It cakes up if I would set it with powder and becomes blotchy at the end of the day.
-The color does oxidize after a few minutes.
-It's pinkish which is suppose to be good for dark circles though it looks ashy on me.
-IT CREASES LIKE MAD after 30 minutes. Even after I blended out the fine lines, it will still come back. :-(
Pro:
-Little goes a long way (actually you should use a TINY bit if you don't want to look like a cake-monster), so a tube will last me forever.

**EDIT** Bumped the rating to 3.5
It's a wonderful concealer/primer for the lips:
wonderful coverage, not drying, doesn't settle into lines, WATERPROOF and long-lasting, once dried down the concealer won't mix into the lipgloss/lipstick, the color is a bit pinkish so it's a bit more natural looking.
Have no idea why it still won't work well under my eyes. The most similar concealer I have to Coverblend is Lancome Effacernes. I have them tested side-by-side on the back of my hand and it's obvious that Coverblend does a better job in blending, coverage, and lasting ability. From that observation alone Coverblend SHOULD be my HG concealer, however under my eyes Effacernes still did a better job. It somehow could cover my dark circles better and it doesn't crease.
Oh well... I'll stick to my Effacernes and Aveda Inner Light concealer for now.

I originally bought this concealer to try to cover some really faint acne and I found that it never worked. (I've more recently discovered that mineral makeup is better for this because it doesn't get rubbed off that area.)
Because I don't have any eye bags or under the eye darkness, it had never occurred to me to use this under my eyes. And so recently, on a whim, I decided to use it and I love the glow it adds my overall appearance.
I've also found that this oxidizes a bit, but since I got a light shade and since I'm a little tan now from the summer it works perfectly for under the eyes.
I'm giving this a four because I would still have liked if I could use it for my acne...although my acne has cleared up so I guess this is also less of a problem :D

I am pleasantly surprised with this concealer. I originally bought it because I heard it is almost waterproof, and Lancome Effacernes didn't work for me. It is definitely long-wearing, but you have to be careful applying it or it will look cakey. Thin layers are the key, plus a good under eye moisturizer. I also set with LM brightening powder and had no creases during the day.I have also used it to cover the occasional blemish, and it has worked better than any concealer I have tried for those stubborn cystic zits, or even those that are healing. It has great "sticking power" and does not make me break out.
I am very fair (BB warm ivory) and use the Light color for my face (it is *exactly* my skin color...barely even have to blend), but mix with a touch of Beige for my undereye since I have super dark circles and Light gave me the reverse racoon effect. I just mix on the back of my hand and lightly dab on. The color does oxidize, so if it looks very light at first, just wait a few minutes, and that's the color it will be all day long. In fact, I am going on 13 hours since I covered an blemish this morning, and it is still covered and looking almost as smooth as it did when first applied. Definitely happy with this purchase!

I heard about this concealer from various sites (e.g. Youtube, beauty blog sites, etc) and I decided to give it a try. It was a bit on the expensive side but this concealer is amazing (I have it in Sand). It's very easy to blend and when I say a little goes a long way, it's true. I usually have so much leftover on my wrist after applying it under my eyes. My dark circles are hereditary and this concealer does a great job in not settling in on fine lines. Not only does it conceal dark circles, it also conceals red spots around my nose area. Make sure to always moisturize before applying and don't apply primer underneath the concealer...it'll end up appearing cakey. Otherwise, it's very smooth and natural looking. To set it, use loose powder after applying the concealer. I will probably buy it again!

The great reviews made me decide to buy it via ebay. I got a great value i think it was a large number of sample packages for only $10-15 canadian. The packages added to amount that is double a single tube so I opted for cheaper packaging.

I use mac concealer NC30, and bought this in beige. I noticed it applies lighter than my skin tone at first but then it will oxidize and become darker than my skin tone afterwards. I'll need to purchase a lighter shade to mix and match my skin tone.

Consistency-wise, I didn't find it as smooth as every one says. It can still cake under the eyes, probably would work better with a primer. Also the fact that it becomes darker makes me look just as tired as before.

I ended up sticking with my mac studio finish concealer at the end.

I'm in love! I have probaly purchased every concealer known to mankind and I always get disappointed. Even BB corrector didn't cut it. Anyhoo, I love how this covers my red spots and dark circles. Doesn't look cakey at all and most importantly, it will last a loong time since I only need a small amount. A+

This concealer is really really really good! I'm so glad I found it yayyy I have it in light (I'm nc15/20) it looks quite light in the tube but blended it into my skin is so easy making it the perfect shade. I love this stuff. It covers my dark circles well, not completely, which is impossible, but very well. I have very dark circles that are more of a dark purple/blue shade. This covers my acne scars well, and for that bit(on my cheeks) I apply one coat let dry then do another, it lasts allll day its so great. So before you go out and but mac studio fix, moisturecover, studiosculpt, or select cover-up, give this a try first and see what you think.I got mine at Ulta for $20. perfect. if you dont have an ulta around then order it use my reference to choose a color. The beige probably would work for me as well for covering blemishes and I might purchase that shade as well for that purpose but the light works and is ideal for hiding my dark circles! Hope this helps!

One word, HG! My problem with most foundations is that they don't provide enough coverage in certain areas, even the full coverage ones. If you have widespread redness or hyperpigmentation, spot concealing with a wand concealer can be time consuming and impractical, which is why I love this.
The texture of this is the perfect balance between creme and liquid...it's thick enough to cover well, and thin enough to blend effortlessly.
It has amazing coverage, a few dabs will cover even the reddest skin and/or breakouts. I frequently have a dry patch or two from treatments, and this doesn't accentuate them at all, despite it's super-full coverage.
It's well worth the $20 a tube, as a little goes a LONG way. I'll will definitely repurchase again and again.

This is a great concealer, and a tube lasts forever. I use it on my undereye area, and it "melts" into the skin without accentuating fine lines. I also use it to cover spider veins around my nose. The coverage is very good - I wouldn't be without this product!

This my HG concealer. It covers well and does not shift all day. I have the "Sand" and "Light", I blend them together to get the perfect shade.