I went to the mall looking for a blush and found this. I fell in love with it in an instant. Only sad thing I can say is I had to go to four stores before I could buy it. All the others were sold out. It's not cheap, costs around $31.00 but it will last forever. Gives my face a glow like never before. Golden red is just what it is. The other shades of blush are next on my list. A must have.