I am very impressed with this concealer. I needed a new concealer and Target was out of my usual, so I purchased this in Fair. The color is more on the pink side, and even though I am obsessed with yellow-based products, I have to admit that a pink-based concealer works best for me. The color is actually lighter than it looks in the tube, and it brightens my eye area (huge bonus!). The consistency is not too thin, but not thick and cakey, and it covers a decent amount of imperfections.

I have spent a small fortune on concealers and never have found an HG. So, knowing that I probably will never find that, I am very happy spending less than $6 for a concealer that covers just as well as most that I've tried for a lot more money. Definite repurchase.

The only way I can use this product is putting on my foundation or bb cream first, then just add this to the blemishes I need to cover. If I put this on first it just rubs off when I apply foundation/bbcream. Its okay I might purchase it again, inless I find a better concealer to cover blemishes.

Everything about this is just "ok". I use this in "Light", and the shade is "ok"...the coverage is "ok" and the lasting power is "ok". It's not great, and I don't think it's as opaque as a concealer should be, nor as opaque as many other concealers on the market with similar price ranges. It also takes a bit of effort to work with, since it's so sheer, you have to pat it on, because if you rub it at all, it just becomes invisible all right! I suppose this has merit for use around the eyes for someone with little to no dark circles, or for someone who wants a very natural looking concealer. So I will probably just use it around my eyes and not for covering any facial blemishes. It's not so bad that I'm going to throw it away, but since I use such little concealer each day, my tube will last forever, so I will use this up, but doubt I would ever repurchase it.

I HATE this product. It doesnt cover blemishes or dark spots AT ALL. Its cakey and doesnt blend well. The lightest colors are still to dark. Its just horrible and I would never buy it again or ever recommend it.

I'm new to the world of concealer, and I had no idea what I wanted. All I wanted was a drugstore concealer that carried my skin color, lol:)
PROS:
•Alright in covering blemishes
•Great at concealing discoloration
CONS:
•Salmon undertone, too pinkish for me

To be blunt, I hate the Cover Girl Invisible Concealer. Hate it. If it works for you, great. But for me? Forget about it. Now, first of all, the lightest shade is much too dark for me, but I can make it work. When I first put it on, it looked great on me, but then...about thirty minutes later, I looked into the mirror. And I think I just about screamed. My face looked awful! The concealer was all caked up, but had somehowslipped off the blemishes I was trying to cover and wound up horridly on the side. In short: I hated it. But it could work for you, and I love other CG products...but this one just didn't work for me.

This concealer is good for blemishes or sun spots if you want a natural look. It can be built to medium coverage but it won't hide dark spots but then it is easy on the skin- breathable. This works just the same as other liquid concealers for me, if you have extremely dark spots or eyes I find it better to use a cream based concealer

I love this concealer. I have been using it for years in “Light” to cover minor redness, blemishes, and more recently, for sun spots.
It blends very well with moisturizer or sunscreen that I apply first, and I don’t wear any foundation. I find that you have to have a light hand in applying it and blending it without over-blending. Once the product has set, it really is invisible, and matches my fair-medium skin with reddish undertones perfectly.
I would recommend it for someone who just wants to cover minor redness or imperfections, and who wants a very natural look without heavy makeup on their skin. I hope that this product is never discontinued.
The best part is that it's very inexpensive too!

I have to start by saying normally I research everything before i buy it when it comes to hair or makeup products. Well I was at target and bought this without researching just cause I really needed a concealer. With that being said it was a BAD IDEA! I absolutely hate this stuff. Its real thick and cakey and i got the right color but you can still tell i am wearing it. Its most definitely NOT invisible.

I got this in a shade too dark for my skin. It also turned orange just so everyone knows. I use it under my eyes to even out the skin tone too so that is the only reason I will repurchase it. It doesnt cover zits well at all for me though. So I dont recommend it.