This is a good exfoliator in an emollient base, however a cheaper alternative is adding bicarbonate of soda to Cetaphil.
This is a really nice scrub. After exfoliating myself within an inch of my (skin's) life with St. Ives, I was really after a more gentle scrub with smaller particles. The granules in this are really quite small, but significant enough to scrub properly. It doesn't make me go spotchy like other harsher scrubs, and leaves my skin feeling clean and soft. So far, so good.