I bought this over a year ago, and have probably used it 3x, tops. I have to tone it down by putting a brown gloss over it, because the red really is too bright for my pale skin-tone. I defnitely wouldn't recommend it as a red for pale skin, it seems to have cool undertones, which can make pale skin look even more pasty. I definitely won't buy this color again!
I didn't like this at all. It was hard to apply and was too drying on the lips.. the color was also too bright :T
Eh. I'm not impressed. The formula was a little hard for my lips. Not overly drying, but not moisturizing. The color is matte red with warm undertones. Got this as a GWP; I feel no need to purchase the full-sized version.