Name: Ion Color Brilliance Bright White Crème lightener
Brand: Ion
Rating: 5 (5 reviews)

5.0

from

6 years ago

Ever since my late teens I have always been the type to change my hair color often, even if its mostly by just throwing in peekaboos with a pop of bright color here and there or a caramel colored...

About reviewer (205 reviews)

Age30-35

SkinCombination, Fair-Medium, Neutral

HairBrunette, Wavy, Medium

EyesHazel

5.0

from

MissEmily580

6 years ago

I came across this at Sally’s about 2 months ago and, even though I’ve never seen or heard of a non-powdered bleach (for use on the head) went ahead and bought it after doing a bit of reading on...

About reviewer (1 reviews)

Age30-35

SkinCombination, Fair-Medium, Warm

HairSilver, Wavy, Medium

EyesGreen

5.0

from

Bella1962

6 years ago

Never used a better bleach product than this. It lifted evenly and no notable damage. Love it!

About reviewer (1 reviews)

Age56 & Over

SkinOther, Other

HairOther

EyesOther

5.0

from

RaisedByHeathens

7 years ago

Really just amazing stuff. Lifted quickly and effectively. My hair feels pretty good afterward as well. I was able to lift out hot pink, plus my root to an overall white shade. Toned with Wella...

About reviewer (6 reviews)

Age30-35

SkinDry, Medium, Warm

HairOther, Wavy, Fine

EyesHazel

5.0

from

KillerKungFuWolfBitch

7 years ago

New from Ion. Just used for first time today. I'm a convert. Hair is a clean white blonde, even before toning. Reminds me of my beloved, but hard to get, Joico creme lightener. Same results with...

About reviewer (82 reviews)

Age30-35

SkinDry, Fair, Cool

HairBrown, Curly, Fine

EyesBlue