78%
would repurchase
4.3/5
package quality

price range

Reviews

Reviews


5.0
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from

16 years ago

Background: my hair is medium brown & I get regular pale-blonde highlights, my hair is mostly blonde due to the highlights. I love this product, it's a MUST for my highlighted hair...this is...

About reviewer (101 reviews)

Age30-35

SkinCombination, Fair, Not Sure

HairBlond, Wavy, Fine

EyesBlue



5.0
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16 years ago

There hasn't been a very recent review for this product, which is now renamed under the L'oreal Professional line. I found it at Ulta and decided to try it to remove some brassy tones from my...

About reviewer (10 reviews)

Age19-24

SkinCombination, Fair

HairBlond

EyesGreen


5.0
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17 years ago

I had my hair platinum/almost white for about a year and a half, and this was a lifesaver for my hair. I surf, which causes the white color to go M.I.A. and turn yellow, but my friend who has pure...

About reviewer (42 reviews)

AgeUnder 18

SkinCombination, Fair-Medium

HairBlack

EyesBlue


4.0
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17 years ago

After reading the reviews on this product I decided to try it for the brassiness in my hair. After just one use I noticed that my hair did look much less brassy and more of a pretty, natural...

About reviewer (2 reviews)

Age36-43

SkinCombination

HairBlond

EyesBlue


5.0
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from

18 years ago

Hi, this is a good colour depositing shampoo, but the trick is to clarify your hair first before you use it. That way the hair is free of residue so it can soak up the colour. Clairol Shimmer...

About reviewer (69 reviews)

Age30-35

SkinCombination

HairBlond

EyesBlack


5.0
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18 years ago

This shampoo is absolutely amazing!! I cannot rave about it enough!! 2 weeks after coloring my hair it was brassy with some orange and red on the blonde. Not to mention how damaged it was. I...

About reviewer (83 reviews)

Age25-29

SkinCombination, Fair, Cool

HairBrown, Straight, Fine

EyesBrown


4.0
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19 years ago

I like the smell of this shampoo. I also like how concentrated the color is. I do need to leave it on for a few minutes for it to deposit any color (neutralize brassiness) and it IS kind of drying...

About reviewer (178 reviews)

Age25-29

SkinDry, Fair-Medium

HairBlond

EyesBlue


2.0
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19 years ago

I used this and then switched to Clairol Shimmer Lights, which I think is better for my hair and wallet. I saw little improvement with this and it dried my hair terribly. Shimmer costs...

About reviewer (279 reviews)

Age30-35

SkinSensitive, Fair, Cool

HairBrown, Straight, Fine

EyesBlue


3.0
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19 years ago

I agree that you shouldn't expect miracles from this product. I think it's probably better at maintaining color than making a noticeable change to what you have. It definitely is very drying....

About reviewer (14 reviews)

Age25-29

SkinCombination

HairBlond

EyesBlue


3.0
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19 years ago

The shampoo is meant to help keep those blond highlights from turning brassy but don't expect miracles. I am not super impressed because I have a problem w/ brassiness so I think it really depends...

About reviewer (188 reviews)

Age19-24

SkinOther

HairOther

EyesOther


4.0
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20 years ago

This shampoo is the best! My hair is naturally an ashey dark blond. When I get it colored to a lighter blond, it always wants to turn yellow. The Artec violet shampoo brings it back to the color I...

About reviewer (373 reviews)

Age36-43

SkinNormal, Fair, Cool

HairBlond, Straight, Fine

EyesGreen


5.0
Created with Sketch.

20 years ago

I'm on about my third bottle of this. I have gone blonde (channeling Sharon Stone) and also swim several times a week. I shampoo every time I get out of the pool with this shampoo and follow with...

About reviewer (89 reviews)

Age56 & Over

SkinCombination

HairBlond

EyesBlue


4.0
Created with Sketch.

20 years ago

this product does exactly what it says: tones down brassiness in blonde or color treated hair. the only con i have found is that it smells foul! however the smell does not outweigh the overall...

About reviewer (35 reviews)

Age25-29

SkinAcne-prone

HairOther

EyesGreen


5.0
Created with Sketch.

21 years ago

Warning- this stuff looks *scary*, but it is a really fantastic product. The actual product is a deep, dark shimmery blue-violet, and should be applied after shampooing with your normal brand,...

About reviewer (153 reviews)

Age19-24

SkinCombination

HairBlond

EyesHazel


5.0
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21 years ago

Excellent for toning brassiness. Don't use every day or too blue and drying.

About reviewer (28 reviews)

Age36-43

SkinCombination

HairBrunette

EyesGreen


5.0
Created with Sketch.

21 years ago

This shampoo is amazing. I had red tint stain that would NOT bleach out of my hair, and my stylist coated my hair in this and stuck me under the dryer for 10 minutes. BAM! Platinum, no signs of...

About reviewer (461 reviews)

Age19-24

SkinAcne-prone

HairRed

EyesHazel


5.0
Created with Sketch.

21 years ago

The BEST ONE I've found for hair that doesn't want an overly heavy or moisturizing shampoo. The violet deposit is VERY, VERY NATURAL and I highly recommend this shampoo not only for the beautiful...

About reviewer (10 reviews)

Age36-43

SkinOther

HairOther

EyesOther


3.0
Created with Sketch.

21 years ago

Yuck this nasty stuff turned my dyed and fried platinum blonde hair purple-blue. there should be a warning of the bottle that it can stain you hair.

About reviewer (459 reviews)

Age19-24

SkinAcne-prone, Medium, Warm

HairBrunette, Wavy, Coarse

EyesBrown


5.0
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from

21 years ago

I have gone through several bottles of the White Violet (purple). It's much like the Clairol Shimmer Lights only less drying on the hair. If I use it too much, it builds up on my scalp and turns...

About reviewer (36 reviews)

Age19-24

SkinOily, Other, Not Sure

HairBrunette, Other, Other

EyesGreen




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