Softest of baby pearl pink. So sweet. It is actually very neutral in my opinion and could be worn by just about anyone. It's no secret if you have read any of my reviews I love Jordana Lippies. I own about 20 now. I love love them all for their creamy consistency and their yummy smell. Most of all I love that they are 1.49! You can get them on Jordana.com or Kmart I believe.