It's luxurious. End of story.
Ooooh! I LOVE this soap! We are a bar soap family so I am always trying out something new. I love the magnolia scent! I love just catching a whiff of it anytime I am in the bathroom it smells so wonderful!
It lathers up very nicely and gives good moisture.
I think this Dove bar is my new favorite. It lathers up more than the original or any in the Go Fresh line...more like the Winter Care or the the one with shea butter (or any in the Purely Pampering line). It has a rich lather and a heavier scent, which I really like in a bar soap. I hope they keep this one around.