This product was recommended to me because I wanted to add shine to my hair. This product should be used after shampooing and conditioning, apply this product and let it soak into your hair for about 3 to 5 minutes, after which you rinse out the hair. I did exactly that and this product was terrible. It did not provide any shine whatsoever. The SA had given me a really generous sample of this product to try and at first I thought it wasn't enough then i added the whole sample at once and left it on for 3 minutes, and NADA! No shine at all. Also, it was hard to get the product evenly distributed into my long hair because there was no slip at all. The product is a thick white cream which has a faint smell that i'm indifferent to. Nothing to rave about. Glad I didn't buy this product. Btw, it's supposed to give you instant results, go figure! I'll return to my John Freida Brilliant Brunnette Gloss which is a million times better than this.