In the pan this eyeshadow is a beautiful shimmery dark plum. This is silky and very easy to blend, and has a lot of pigment. I use this with a liquid eyeshadow converter and wear as liquid liner. It give a dark line when used like this, and is dramatic without being too harsh looking like black eyeliner can be. I wish the shimmer would show up more, but it is a great color. Makes my blue/green/grey eyes really pop! Will definitely buy again.