25%
would repurchase
3.8/5
package quality

price range

Reviews

Reviews


2.0
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5 years ago

FIRST REVIEW 2/9/19 I got this Medium Rose Gold hair color on clearance at Target for $4.48! The box said that the rose gold was the color of the year for 2018 so I guess Target's getting rid...

About reviewer (20 reviews)

Age44-55

SkinCombination, Fair-Medium, Neutral

HairBlond, Straight, Fine

EyesBlue



5.0
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9 years ago

I've been using the Superior Preference Rose Gold now for over a year with 6 week touch-up's, and I'm extremely happy with the results! A little background: my hair has gone through periods...

About reviewer (7 reviews)

Age44-55

SkinCombination, Fair-Medium, Cool

HairBlond, Wavy, Fine

EyesBlue


2.0
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10 years ago

I agree with the first poster, this does not deliver on the warm reddish-gold shade promised on the package. It's a flat light blonde, that's it. Also (and this is a bigger deal-breaker), this...

About reviewer (5 reviews)

Age30-35

SkinDry, Fair

HairBlond

EyesBlue


1.0
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10 years ago

This color sounds like a pretty golden blonde with a hint of red, does it not? Kind of a honey strawberry? Nope. I should have just stopped when the ammonia fumes of this dye made my eyes run...

About reviewer (156 reviews)

Age36-43

SkinDry, Fair, Neutral

HairBlond, Wavy, Fine

EyesHazel