The color is lovely: a deep cool red, tending towards a wine color. I read reviews for the liner in the same name and it appears the shade of lipstick is the same or similar. Full-strength it is BOLD. I don't particularly like the scent, and the packaging tends to make the tip of the lipstick bullet prone to getting knicked. But this is a great lipstick when compared to some out there for 10 times the price or more. The main reason I would not buy again is because I am changing over to sheer lipsticks, which work better for me these days.