I don't know if I give this stuff enough of a chance to prove itself. I have box-dyed red hair that I only wash twice a week, use color-depositing treatments every two weeks and touch up every 4-6 weeks, so my hair doesn't have much of a chance to fade in general. However, I don't think I'll be purchasing this again unless I see a difference when I switch shampoo and conditioner. The price is insane. I know Pureology is great and all, but this stuff better be made out of unicorns if I'm paying $30 per bottle (got a decent shamp/cond combo deal on Amazon though, still more than I'd like to pay). The smell isn't great and I can smell it on my hair longer than I'd like. I don't know how describe it, but it's not pretty or salon-y like I expected. Just meh. I need to use more of the shampoo than usual to even get a decent lather in my hair, which I don't like because of the price, and it does not leave my hair clean. I scrub like crazy and it's almost like the lather dissolves and I still have residue and product build-up in my hair when it dries. The conditioner is pretty great at it's job, though. I have medium hair a few inches past my shoulders and a dollop the size of a quarter conditions my hair wonderfully. I have the 8 oz (maybe 8.5?) bottles and they've lasted me a long time with my shampoo regimen. Both bottles are only a little more than halfway empty and I've had them almost 3 months. The color-depositing treatment that comes with this line is awful, left my hair so fine and weighed down, I couldn't even hide it with dry shampoo or styling tools. I might come crawling back if another line of shampoo/conditioner doesn't work out, but so far, I'm not sure.
I am naturally strawberry blonde but now that I'm closing in on 40, I have to get a little help to cover my gray. I get my hair freshened every 6-8 weeks to cover the gray and keep my strawberry blonde shiny and fresh instead of dull.
I decided to try this on a whim because my normal Ulta Ultimate Red Shampoo and Conditioner was sort of underwhelming me. First off, let me say that this is the most expensive shampoo I have ever purchased. An 8.5 ounce bottle was $32 bucks. I had a coupon for $10 bucks off two full sized bottles so I got it for $27, but still very pricey.
I was very very pleased with the results though. My hair has never been shinier or softer and even though I used it a month after my last touch up, it totally refreshed my color. This is not a color depositing shampoo but whatever it does agrees with my hair. It seemed to be very gentle and it something I will be using again.
A little of the shampoo went a long way. I have shoulder length, thick curly coarse hair and I used a bit more than a quarter sized amount. I definitely could have gotten by with less.
Thinking about going back to get the other products in the Reviving Red line.
Aright so I've been using this for about a week now continuously - I colored my hair last Wednesday and I'm fairly sure that, because I've been using this whole system, my color has not faded one bit. Now I have to say that I am a natural redhead but I occasionally color just to add a bit of vibrancy, so for the purposes of this review I am speaking in terms of a "bottled redhead."
This product adds incredible shine and vibrancy to copper colored hair, and paired with the conditioner it works even better. Just like all Pureology products, a little goes a long way so one bottle of this, though expensive, will probably last around 4 to 5 months.
I will update once my color has faded and I am using it on my natural red.
For now, I will continue to repurchase (but like I said, that won't be for quite some time given the longevity of Pureology products,)
I have mixed feelings about Pureology. It works, but I just don't like it, if that makes sense. I went for this product because I was starting to feel like my hair was drying out, and (obviously) I've got a colored red hair. Now, mine are chunky highlights that I get redone every 8-10 weeks, and I like 'em BRIGHT red. I wanted to get this to help prevent the dryness, and to hold my color. My hair is pretty short, just above my shoulders. I feel like I have to use a lot of shampoo when I use this, and if you're not careful it can get a little greasy. But, it holds my color and helps my hair stay hydrated.