I purchased this in Blush, a warm-toned pink. I think this is okay, but nothing amazing. It feels okay, lasts okay, smells okay (fruity), but is nothing at all special. I like tubes of lip gloss because they’re often smooth and moisturizing, but this is too glossy and un-pigmented for me. I don’t like shiny lips, I just like the smoothness of a gloss with a nice, natural pop of color, much less dramatic and more hassle-free than a lipstick. This is too slippery and light for me, and I prefer something that’s stickier to last longer and something heavier to sink in and moisturize lips. This feels nice but simply sits on top of my lips. I don’t recommend this product, as I’m disappointed in the consistency and lack of color. This makes lips glossy and that's about it--no color, no moisture, no SPF, so no repurchase.

Tried this on a whim and I LOVE IT!!

This is the shiny, non-greasy sheer lipcolor that I think most women look for at some point. Decent color selection (I have it in Smooch, which is very similar in tone to Clinique's Black Honey, but extremely sheer) and it actually does moisturize.

Slight fruit scent that disappears quickly and NO shimmer. Just sheer, gorgeous color that's buildable. I find myself reaching for this one daily, as it seems to go with just about everything.

Highly recommended.