VS Volume Plump mascara was released February 2013. It's $15US. I've tried it 3 times so far. I first noticed the size of the brush, very easy to use. It leaves NO clumps. It does not flake and you don't have to scrape any excess off the brush when you apply. You get a lot of product for the price. The "plumping" action is not what you think, I personally found it to separate and hold the lashes well though. It's only flaw I've found is that it runs too easy if I do my bottom lashes. Other than that, this mascara is close to perfect.