I was actually looking for a black gel eyeliner that was better than my eBay one.i came across this on sale for £4. The colour is black gold, which is a black (not darkest matt black) with finest gold shimmers. It makes a great alternative to a matt black, I still don't think its as good as the eBay ones but it does have great staying power.it looks great with my dark brown eyes.i could wear this everyday for work and it not look too heavy.
The small glass jar packaging is similar to bobbi brown.
The product itself is creamy and could be used as a long wearing base for a smokey eye.a brush is included, I'm quite surprised at the quality of the brush, its easy to create thin lines with this smooth product.
I'm not sure how comfortable this product would be to put in the waterline due to the shimmers.for the price its very comparable to more expensive high end eyeliners and the fact that you also get a great brush makes it very economical.i will definatly be looking to see what other colours they do.
If you want a matt black liner check out eBay for just over three pounds.