This brush is beyond amazing! It smooths on mineral makeup like no other, its very dense but extremely soft. I also use this with liquid foundation and it buffs it on with no streaks and gives the perfect coverage. It's a must have!

This brush is an absolute must-have! This is the best brush to use when applying the BM Ready Foundation. It allows for it to go on like a dream!

I know that it is quite pricey. But, it it is SO worth it to have!

I gave packaging quality a 1 because it comes in a low-key plastic bag. It would be nice if it came with something more long-wearing to protect it, but whatever, it didn't take away from the product at all.

I would also buy this product again, but I don't think I'll ever have to. It's really great quality.

At $27, BE isn't being quite as ridiculous with their brush pricing as some other companies. I've never spent anywhere near that much on a brush before, and I probably won't ever do it again, but I really think the price is worth it in this case.

Onto the review of the brush itself--I use this with their Ready foundation. I wear foundation mainly to cover up acne scars and to help even out skin tone, and I found that the regular brush that comes with their foundation starter kits offered barely any coverage at all. With this brush, one application of makeup gives me the perfect amount of coverage--my scars are barely noticable but I don't get that "full makeup" look. There's no shedding of hairs whatsoever--maybe one or two when first purchased but not a single one since I bought it six months ago. It's also the softest brush I've ever used.

I actually bought a high-end brush cleanser for this brush specifically because I was afraid of somehow damaging it with regular soap/water. I don't know if I'll repurchase the Ready foundation because I'm not 100% satisfied with my color match, but I am going to buy another mineral foundation just so I can continue using this brush.

How am I the first to review this amazing brush?! I know it is pretty new, but it has been out for a couple weeks at least. QVC even featured it and sold out the first time around. I picked it up at ulta for $27.

This is the perfect combination of soft and firm. The "hairs" feel like feathers on the tips, but sturdy at the base. I believe this brush is intended for the new BE foundation in the compact, but after watching reviews about the compact, I was more impressed with the brush's performance than the foundation. So, I bought it to use with my original BE foundation. It is meant to give precise and medium to full coverage. It does just that. I used it today for the first time and will not be using my other BE foundation brushes for foundation any longer.